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Amazon Suspends Amazon-Native Brands Mpow and Aukey

marketplacepulse.com

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Re: Amazon Suspends Amazon-Native Brands Mpow and Aukey

#3
> It is open to question why Amazon decided to act now;

Lol, because there is now public verifiable data that sellers do and get away with these shitty tactics on Amazon. Amazon UK still block reviews with pictures which show the seller included incentive to review.

Re: Amazon Suspends Amazon-Native Brands Mpow and Aukey

#6
I really hope Anker stays off this list. They always seemed to make quality products, but I can imagine they'd feel the pressure to give into shady tactics themselves if all their competitors were engaging in it.

I've ordered some things from Mpow and Aukey before and they seemed like pretty good quality as well. Not that I condone these practices at all, but I could sympathize with the argument that in a marketplace that relies on reviews and where your competitors are buying thousands of reviews, it could be almost impossible to survive without doing the same, even if your product is good.

Of course, that kind of marketplace only hurts the consumer, so I appreciate Amazon cracking down on it.

Re: Amazon Suspends Amazon-Native Brands Mpow and Aukey

#7

I read the article. Still unclear on what an "Amazon-native brand" is. Maybe a brand sold exclusively on Amazon? Do they get special perks from Amazon for doing this?

It just means that they are brands that got their start selling on Amazon.

Re: Amazon Suspends Amazon-Native Brands Mpow and Aukey

#8
post #6

I really hope Anker stays off this list. They always seemed to make quality products, but I can imagine they'd feel the pressure to give into shady tactics themselves if all their competitors were engaging in it. I've ordered some things from Mpow and Aukey before and they seemed like pretty good quality as well. Not that I condone these practices at all, but I could sympathize with the argument that in a marketplace…

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Re: Amazon Suspends Amazon-Native Brands Mpow and Aukey

#10

> It is open to question why Amazon decided to act now; Lol, because there is now public verifiable data that sellers do and get away with these shitty tactics on Amazon. Amazon UK still block reviews with pictures which show the seller included incentive to review.

Sure, but given that there are plenty of companies selling useless junk while offering sketchy perks for good reviews, it's kind of surprising that Aukey and Mpow got the ax - I have a couple of Aukey usb-c chargers, they have worked fine, and I use a pair of dirt-cheap mpow BT earbuds when I row, they're not fancy, but they work fine too.
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