Flip creator gets into the grilled cheese business, Sequoia invests

#1

Post by logicalmoron » Wed, Jun 01, 2011, 5:53 PM UTC

Flip creator gets into the grilled cheese business, Sequoia invests
venturebeat.com

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#2

Post by larrik » Wed, Jun 01, 2011, 5:56 PM UTC

Best. Headline. Ever.

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#3

Post by logicalmoron » Wed, Jun 01, 2011, 5:58 PM UTC

larrik wrote: post #2

Best. Headline. Ever.

Friend at D9 says they are damn delicious, too

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#4

Post by wccrawford » Wed, Jun 01, 2011, 6:22 PM UTC

All the restaurant-related startups and announcements lately are an almost-daily reminder for me that when you have a good idea, jump on it.

Ah well. I didn't have the contacts to pull it off, and it was only half an idea. :)

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#5

Post by ctdonath » Wed, Jun 01, 2011, 6:43 PM UTC

Reminiscent of Starbucks' "Mobile Pour" joke ... which isn't that far from viable in a high-dollar high-traffic area.

http://www.starbucks.com/blog/introducing-starbucks-mobile-p...

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#6

Post by hugh3 » Wed, Jun 01, 2011, 6:47 PM UTC

Well, I do like grilled cheese, and I'm happy to have five more opening in the SF Bay Area (please be Berkeley, please be Berkeley) but... really? Sequoia Capital funds grilled cheese restaurants nowadays?

I mean, apart from anything else it's going to make 'em look especially silly if it fails. I can see the annual report now. "This year we made $50 billion from five IPOs in the computer-aided drug discovery, computational nanotech, and metamaterials sectors. We also wrote off $10 million we invested in a grilled cheese chain."

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#7

Post by hugh3 » Wed, Jun 01, 2011, 6:52 PM UTC

wccrawford wrote: post #4

All the restaurant-related startups and announcements lately are an almost-daily reminder for me that when you have a good idea, jump on it. Ah well. I didn't have the contacts to pull it off, and it was only half an idea. :)

If you ask me, screw the grilled cheese restaurant. A grilled cheese van would be a licence to print money, second only to a cupcake van.

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#8

Post by davidw » Wed, Jun 01, 2011, 6:53 PM UTC

I make a pretty mean sandwich, with oven-fresh bread, mozzarella, tomatoes, and prosciutto, with a bit of salt and pepper for seasoning. Anyone care to fund me?

I'll name my shop "Panini Veri" (non quelle schifezze spacciate per panini italiani!)

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#9

Post by powertower » Wed, Jun 01, 2011, 6:55 PM UTC

It's an interesting angle here...

When someone wants to eat, they pay immediately by mobile in a quick and easy way (hopefully), and hence lock themselves into not being able to change their minds, or going somewhere else, or not going anywhere but home.

Re: Flip creator gets into the grilled cheese business, Sequoia invests

#10

Post by hugh3 » Wed, Jun 01, 2011, 6:58 PM UTC

davidw wrote: post #8

I make a pretty mean sandwich, with oven-fresh bread, mozzarella, tomatoes, and prosciutto, with a bit of salt and pepper for seasoning. Anyone care to fund me? I'll name my shop "Panini Veri" (non quelle schifezze spacciate per panini italiani!)

Hmm, I think I'd need to try a sample before I invested...