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Ask HN: Why did Amazon get rid of “users also bought” section? It was fantastic

news.ycombinator.com

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Re: Ask HN: Why did Amazon get rid of “users also bought” section? It was fantastic

#2
Looks like it’s called Frequently bought together now.

Also possible that you were flagged into an A/B test or other UI experiment.

From stories I’ve heard, Amazon is not an org that makes capricious decisions; they’d only deprecate something like that if the data demonstrated a superior alternative.