MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
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Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#2This is just an ad for masterclass?
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#3This is just an ad for masterclass?
Was about to post
https://hn.algolia.com/?dateEnd=1591667553&dateRange=custom&...
Is this organic, or a marketing investment?
Feels like there's been a few of these PR articles recently.
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#4This is just an ad for masterclass?
Are these sorts of articles the result of a PR pitch? Almost certainly. (Probably most company profiles are.)
I'm also a bit cynical about MasterClass specifically. "Let's have a celebrity teach a class in some topic that doesn't really lend itself to seriously learning from a video.
That said, this particular article is fairly interesting. Even if MasterClass doesn't especially interest me, it obviously interests a fair number of people.
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#5They’ll burn out in a year or two. Their business model isn’t sustainable for the caliber and quantity of content they’re producing.
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#6They’ll burn out in a year or two. Their business model isn’t sustainable for the caliber and quantity of content they’re producing.
Maybe, but unlike a lot of other types of startups the IP they are making here is content and it can live for decades (esp if it’s as good as you say)
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#7This is just an ad for masterclass?
Great example of a Submarine (http://www.paulgraham.com/submarine.html)
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#8This is just an ad for masterclass?
They keep showing up here, and I don't know why the target audience for Hacker News would care. This just makes me like the brand less.
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#9I payed for it, not a huge fan so far.
It's only usefull if you are a big fan of a particular celebrity.
It's not usefull as learning material, as an exemple, the singing 'class' say to go search youtube to find the lessons you need instead of giving step instructions.
They have very good marketing and they must spend a lot on advertising.
Re: MasterClass Is Building a Media Giant on Software, Camera Crews and Celebrities
#10They’ll burn out in a year or two. Their business model isn’t sustainable for the caliber and quantity of content they’re producing.
Honestly their content isn’t even that good. I got subscription for the year and I won’t bother renewing. The production quality is great, but the content is really hit and miss. I think they should probably be more selective with their courses.
Though I do think Neil Gaimans class was good (he actually teaches at university course) so if you were an aspiring fiction writer I would recommend it...but maybe not for $100. When your not getting any kind of feedback or community it just doesn’t seem worth it to me.