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Shopify CTO: our platform is now handling Black Friday level traffic every day

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Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#3
I've been talking to as many companies as I can during all of this. The surge is not evenly distributed but a lot of companies are seeing surprising upticks in online traffic and sales.

The big question though is how long will this last? I think the general population has not yet appreciated the possible severity of the ensuing economic downturn.

A lot of trade publications are already starting to sound the alarms on how ugly this could get. A return to 2008 era aggressive discounting is likely going to happen. Retail partners may be crippled by the quarantine. A lot of brands are going to be assailed from many directions simultaneously, it's going to hurt.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#4
post #3

I've been talking to as many companies as I can during all of this. The surge is not evenly distributed but a lot of companies are seeing surprising upticks in online traffic and sales. The big question though is how long will this last? I think the general population has not yet appreciated the possible severity of the ensuing economic downturn. A lot of trade publications are already starting to sound the alarms on…

i saw a lot of brewers move to the shopify platform but the revenues are just not the same as when attached with the restaurants and taprooms. Many are expected to fail which means they will drop off shopify. I think overall, shopify will still be up since this is a wonderful acceleration of a change that was already in progress. But yes, this curve will flatten too as small retail starts failing and wallets dry up.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#8
post #5

Really? What are people buying?

Everything? Amazon is crushing it and clearing out the space for essentials. Costco Online is selling out of food and sundries as soon as they refresh the web page.

Anecdotally, I'm getting UPS packages delivered at any time between 8am - 10pm. The night driver has to use a headlamp to read building numbers.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#9
Same here. We have provide a warehouse management system specifically for e-commerce warehouses, as SaaS. We are (one of) the biggest player in the Netherlands, and since "social distancing" started here 4 weeks ago we see Black Friday 2019 levels of orders every day, for 4 weeks straight now.

We have some customers that saw there orders come to a stop, even a few bankruptcies already. But almost all see a 30-40% bigger order flow. Some customers that sell DIY hair products see a doubling or tripling in orders per day and revenue.

When I talk to the biggest e-commerce players in the Netherlands and the top 3 parcel shippers, they all see (near) black friday levels of orders/shipments.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#10
post #3

I've been talking to as many companies as I can during all of this. The surge is not evenly distributed but a lot of companies are seeing surprising upticks in online traffic and sales. The big question though is how long will this last? I think the general population has not yet appreciated the possible severity of the ensuing economic downturn. A lot of trade publications are already starting to sound the alarms on…

> I think the general population has not yet appreciated the possible severity of the ensuing economic downturn.

My fear as well. The swiftness and ferocity of this downturn is like nothing ever, AFAIK. 22 million out of work in 4 weeks. Many are unlikely to get their jobs back. So while certain companies are seeing upticks due to logistics of the lockdown, I don't think it's safe to assume it would continue long after SIP ends.

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