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Google to Slow Hiring for Rest of 2020

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Re: Google to Slow Hiring for Rest of 2020

#2
I think... there will still be work. I think it means they will be going heavier on contractors, so they have more 'cushion' to preserve FTE when things unexpectedly go south. At this point, companies simply don't know how the rest of the year will pan out.

Re: Google to Slow Hiring for Rest of 2020

#4
post #3

A lot of companies are cutting back big time on advertising spend and that’s Google’s sacred cow of revenue so this isn’t a surprise.

I work in digital advertising. Spend* is up. Companies are diverting their traditional advertising budgets into digital. I'd be surprised if Google is unable to capitalize on this.

edit: I want to clarify it's strictly ad spend/booking. It's companies committing budgets. They know they will want to run ads and will run more ads. The ads haven't actually run yet, so ad payouts will tank.

Re: Google to Slow Hiring for Rest of 2020

#6
post #4
post #3

A lot of companies are cutting back big time on advertising spend and that’s Google’s sacred cow of revenue so this isn’t a surprise.

I work in digital advertising. Spend* is up. Companies are diverting their traditional advertising budgets into digital. I'd be surprised if Google is unable to capitalize on this. edit: I want to clarify it's strictly ad spend/booking. It's companies committing budgets. They know they will want to run ads and will run more ads. The ads haven't actually run yet, so ad payouts will tank.

It depends on market segment. We have seen a contraction for the vertical I work in. BUT the big players are spending more. It’s the little companies that are pulling out.

Re: Google to Slow Hiring for Rest of 2020

#8
post #4
post #3

A lot of companies are cutting back big time on advertising spend and that’s Google’s sacred cow of revenue so this isn’t a surprise.

I work in digital advertising. Spend* is up. Companies are diverting their traditional advertising budgets into digital. I'd be surprised if Google is unable to capitalize on this. edit: I want to clarify it's strictly ad spend/booking. It's companies committing budgets. They know they will want to run ads and will run more ads. The ads haven't actually run yet, so ad payouts will tank.

That is totally not true across the board. I know for a fact that at one point the big online travel sites (booking.com, expedia.com) were some of the largest buyers of adwords among any companies. Can guarantee that is not happening now.

I would guess spend is up only among companies that still have robust revenue. Tons of sectors have essentially been frozen for the time being.

Re: Google to Slow Hiring for Rest of 2020

#10
post #2

I think... there will still be work. I think it means they will be going heavier on contractors, so they have more 'cushion' to preserve FTE when things unexpectedly go south. At this point, companies simply don't know how the rest of the year will pan out.

I feel so much optimism in your "the rest of the year".
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