Site Planning is one of the most common use cases of geospatial data. Hence, we compiled a list of factors that Starbucks uses to plan the location on their next store. Check it out here: https://medium.com/locale-ai/site-planning-using-location-data-ae7814973521
This should help any retail chain, restaurant, hotels etc to do better analyses by learning from the best! Let us know what you think and if you would want to add more features.