A Dead-Simple Change That Increased Our Conversion Rate by Over 250%

#1

Post by sscheper » Fri, Jan 14, 2011, 7:46 PM UTC

A Dead-Simple Change That Increased Our Conversion Rate by Over 250%
blog.kajabi.com

Re: A Dead-Simple Change That Increased Our Conversion Rate by Over 250%

#2

Post by blahedo » Fri, Jan 14, 2011, 8:27 PM UTC

I was all set to read this but then the article got covered up by some lightbox crap on which I couldn't find a close button (not that I tried very hard).

Re: A Dead-Simple Change That Increased Our Conversion Rate by Over 250%

#3

Post by alanfalcon » Fri, Jan 14, 2011, 8:38 PM UTC

That's a very nice discovery from A|B Testing.

Trying to figure out more about Kajabi, I started watching your "getting started in 5 minutes video" and see that you e-mail your users their password. I feel pretty strongly that websites should never do this... I'm wondering what the rationale is?

Re: A Dead-Simple Change That Increased Our Conversion Rate by Over 250%

#4

Post by jayzee » Fri, Jan 14, 2011, 8:45 PM UTC

N=?

Re: A Dead-Simple Change That Increased Our Conversion Rate by Over 250%

#5

Post by mgrouchy » Fri, Jan 14, 2011, 8:58 PM UTC

It would be nice if we knew more about the test.

How it was conducted, sample size, length of test, etc.

Only thing I can tell from the post was that they changed the text of their button and that it was an A/B test. Pretty light on info.

Re: A Dead-Simple Change That Increased Our Conversion Rate by Over 250%

#6

Post by alanfalcon » Fri, Jan 14, 2011, 10:56 PM UTC

jayzee wrote: post #4

N=?

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