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Why the Instagram founders really quit

theverge.com

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Re: Why the Instagram founders really quit

#4

Post by javagram »

chmod775 wrote: post #2

So they crippled a better performing product to protect a lesser product - or rather to protect some egos. I refuse to believe they are that stupid.

Facebook app probably has better ad revenue potential?

I just opened up instagram and scrolled through for a bit and I didn’t see a single ad. Seems very different from the Facebook experience.

Re: Why the Instagram founders really quit

#5

Post by bastawhiz »

javagram wrote: post #4
chmod775 wrote: post #2

So they crippled a better performing product to protect a lesser product - or rather to protect some egos. I refuse to believe they are that stupid.

Facebook app probably has better ad revenue potential? I just opened up instagram and scrolled through for a bit and I didn’t see a single ad. Seems very different from the Facebook experience.

I don't know which Instagram you're using, but every two or three posts for me is an ad. The "second person's story" when watching stories is an ad. Instagram has, by far, more ads than any other app that I use.

Re: Why the Instagram founders really quit

#7

Post by javagram »

bastawhiz wrote: post #5
javagram wrote: post #4

Earlier quoted context omitted.

Facebook app probably has better ad revenue potential? I just opened up instagram and scrolled through for a bit and I didn’t see a single ad. Seems very different from the Facebook experience.

I don't know which Instagram you're using, but every two or three posts for me is an ad. The "second person's story" when watching stories is an ad. Instagram has, by far, more ads than any other app that I use.

Perhaps it depends on your average engagement with the app (the official iOS one, to be clear). I only open it once a month or so, and follow only a few dozen accounts. Perhaps it doesn’t know enough about me to target ads or there is some algorithm that avoids showing ads when you come back after a long break.

Re: Why the Instagram founders really quit

#8

Post by o10449366 »

javagram wrote: post #4
chmod775 wrote: post #2

So they crippled a better performing product to protect a lesser product - or rather to protect some egos. I refuse to believe they are that stupid.

Facebook app probably has better ad revenue potential? I just opened up instagram and scrolled through for a bit and I didn’t see a single ad. Seems very different from the Facebook experience.

There's a small subset of people on Instagram that have "ad free" accounts. I have two Instagram accounts, a larger and older one, and a newer and smaller one. The larger one has never gotten ads despite following several hundred people. The smaller one has ads even with zero followers and an empty feed.

Re: Why the Instagram founders really quit

#9

Post by TheDom »

chatmasta wrote: post #6

I'm surprised there is not one mention of the word "vesting" in the entire article. Systrom left six years after the acquisition (likely full vested) and shortly after returning from paternity leave.

A 6 year vesting schedule would be highly unusual. AFAIK it’s usually 2 (or maybe up to 4) years after an acquisition. Therefore I don’t think that this was a factor in his decision.
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