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How to successfully launch a startup (go-live day)

bootstrappingindependence.com

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Re: How to successfully launch a startup (go-live day)

#4

Post by jkeel »

Good list! In addition a follow up post about lessons learned from the launch would be interesting as well.

It's interesting that Drupal is being used for the startup. Drupal is used on a lot of sites but I don't normally hear much about it in startups. This was something even mentioned at a Drupal conference I attended a couple of weeks back.

Re: How to successfully launch a startup (go-live day)

#5

Post by Charlie_B »

jkeel wrote: post #4

Good list! In addition a follow up post about lessons learned from the launch would be interesting as well. It's interesting that Drupal is being used for the startup. Drupal is used on a lot of sites but I don't normally hear much about it in startups. This was something even mentioned at a Drupal conference I attended a couple of weeks back.

Thanks! I plan on doing a follow up a couple of weeks after launch.

I am also not sure why Drupal isn't more used for startups - it's a powerful way to build a site. I can see that some startups want to build a lot of custom technology, but I didn't find anything Drupal couldn't do without a little tweaking in modules/themes. It also reduced my time to completion and test by a significant amount - not having to deal with a lot of the functionality most sites need anyway.

Re: How to successfully launch a startup (go-live day)

#6

Post by jcfrei »

Do you also have a plan for after the go-live day? I think most of the work will lie in the marketing after you've launched. writing potential, posting to new blogs, refining your product and business plan, etc.

BTW. Thanks for the guide, I believe it will help a lot of people here getting the word out.

Re: How to successfully launch a startup (go-live day)

#8

Post by Charlie_B »

jcfrei wrote: post #6

Do you also have a plan for after the go-live day? I think most of the work will lie in the marketing after you've launched. writing potential, posting to new blogs, refining your product and business plan, etc. BTW. Thanks for the guide, I believe it will help a lot of people here getting the word out.

Thanks. I agree, I think most of the real work comes in the months and years after launch, slowly building back links, improving your funnel, trying new advertising channels.

This blog is dedicated to my business strategy, what is working, and what is not working, so I'll be including the longer term marketing efforts as well over time. Where I focus initially will depend a lot on the launch reception and initial customer reactions.

Re: How to successfully launch a startup (go-live day)

#9

Post by jkeel »

Charlie_B wrote: post #5
jkeel wrote: post #4

Good list! In addition a follow up post about lessons learned from the launch would be interesting as well. It's interesting that Drupal is being used for the startup. Drupal is used on a lot of sites but I don't normally hear much about it in startups. This was something even mentioned at a Drupal conference I attended a couple of weeks back.

Thanks! I plan on doing a follow up a couple of weeks after launch. I am also not sure why Drupal isn't more used for startups - it's a powerful way to build a site. I can see that some startups want to build a lot of custom technology, but I didn't find anything Drupal couldn't do without a little tweaking in modules/themes. It also reduced my time to completion and test by a significant amount - not having to deal…

Well good luck. I look forward to seeing how things go. My partner and I are also working on a startup using Drupal. We're in early stages though.
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