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Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

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Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#2
>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year.

It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#3
post #2

>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year. It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

Guided swish and flick magic at Universal Studios is a pretty popular mechanic. Maybe Niantic can sell wands like they sell smart pokeball keychains and watches currently. And with better AR, the magic effects could overlay onto real world landmarks, ie make the Eiffel tower disappear with a swish in AR mode.

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#4
post #2

>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year. It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

>>[...] given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

Pokémon itself wasn't location driven either before the launch of Pokémon Go.

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#5
post #2

>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year. It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

I can't imagine it matters much since the core mechanic has proven to be so popular and it's really a squeeze of the IP tit.

I bet a Harry Potter skin will be even bigger than Pokemon Go. I'd wager most people are on no more than can-recognize-pikachu terms with the Pokemon franchise yet Pokemon Go was a cultural phenomenon.

Meanwhile most people I know have at least seen most Harry Potter movies. I know 30- and 40-somethings that have gone to Universal Studios' Harry Potter exhibit... dressed up. And the Harry Potter world has a particularly popular faction system (the Hogwarts houses).

Certainly curious to see if Niantic can pull it off again.

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#6
post #4
post #2

>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year. It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

>> [...] given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress. Pokémon itself wasn't location driven either before the launch of Pokémon Go.

From what I've seen of Pokemon games before Pokemon Go, it seems like the majority of the game is spent walking your character around a map to explore buildings and landscape features.

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#7
post #4
post #2

>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year. It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

>> [...] given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress. Pokémon itself wasn't location driven either before the launch of Pokémon Go.

The games, and I assume the anime, are about searching for pokemon in different locations.

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#8
post #2

>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year. It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

Demand is there. The new Smash Bros sold 1M+ units in three days ;)

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#9
I would bet on the Harry Potter game being a relative flop. The Japanese market will probably be dead and that accounted for a huge proportion of Pokémon Go’s revenue. I would also doubt that many “whales” would be immediately attracted to the premise. They will have a tough time not just being Pokémon go but with Harry Potter this time, and I bet that will hurt mainstream adoption.

Re: Niantic, Maker of Hit ‘Pokémon Go’ App, Refuels with $3.9B Valuation

#10
post #2

>There is also hope that Niantic’s pending game with a Harry Potter theme will also be popular when it comes out some time next year. It will be interesting to see how successful this is, given that unlike Pokemon, Harry Potter isn't really a franchise defined by the location-based hunt-and-collect mechanic that drives Pokemon Go and Ingress.

I can't imagine it matters much since the core mechanic has proven to be so popular and it's really a squeeze of the IP tit. I bet a Harry Potter skin will be even bigger than Pokemon Go. I'd wager most people are on no more than can-recognize-pikachu terms with the Pokemon franchise yet Pokemon Go was a cultural phenomenon. Meanwhile most people I know have at least seen most Harry Potter movies. I know 30- and 40-s…

>I'd wager most people are on no more than can-recognize-pikachu terms with the Pokemon franchise yet Pokemon Go was a cultural phenomenon.

Umm... what? Pokemon was already a massive global cultural phenomenon before Niantic got it, an entire generation more or less grew up with the franchise. Hell, a lot of people were shocked Nintendo allowed an unknown company like Niantic anywhere near such a property.

The existing popularity of Pokemon is the reason Pokemon Go was so popular, not the other way around.

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