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Lagunitas Brewing to lay off 12 percent of its workforce

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Re: Lagunitas Brewing to lay off 12 percent of its workforce

#2
It broke my heart when Lagunitas sold to Heineken. Since then any purchase that would have been Lagunitas has gone to more Stone or Alpine.

The choice out there is amazing; easy to say goodbye to breweries like Lagunitas and Anchor for selling out to overseas companies.

Re: Lagunitas Brewing to lay off 12 percent of its workforce

#5
post #3

The craft beer market is simply oversupplied. In any of the larger liquor stores in the US, there is a bewildering choice of beers, most of which are simply undistinguishable.

It's getting hard to make decisions. Store near me has a really good selection with a huge portion of it from just Texas breweries.. Lagunitas wasn't really keeping up with the times IMHO; easy to say goodbye after the sale to Heineken. I think only the breweries really continuing to push the envelope and surprise will rise to the top.

Some examples which people may disagree with: Odells(rupture is very good IMHO), Founders, Stone, Boulevard, Deschutes(still putting out some good seasonal and one-off), Prairie, ... Actually I could probably go on and then get into singler beers that I like a lot from different breweries. Too much to choose from, and sometimes you don't want to pick out something new when you already have 30 beers available you know you're gonna like.

Wouldn't mind clearing some of the shelf space of generics and getting some New Zealand beers in though.. They are doing some fantastic stuff down there.

Re: Lagunitas Brewing to lay off 12 percent of its workforce

#6
post #3

The craft beer market is simply oversupplied. In any of the larger liquor stores in the US, there is a bewildering choice of beers, most of which are simply undistinguishable.

Do you feel the same way about the wine market? Or do you feel like that market is different somehow?

Re: Lagunitas Brewing to lay off 12 percent of its workforce

#7
post #2

It broke my heart when Lagunitas sold to Heineken. Since then any purchase that would have been Lagunitas has gone to more Stone or Alpine. The choice out there is amazing; easy to say goodbye to breweries like Lagunitas and Anchor for selling out to overseas companies.

Can you elaborate on why the sale broke your heart? Was it because the beer itself changed? Or you were concerned that future development of new, different, beer would cease or move in a direction you didn't like? Or was it a political/philosophical issue of not wanting to support foreign corporations?

Re: Lagunitas Brewing to lay off 12 percent of its workforce

#8
I’ve been thinking we were getting close to peak craft beer for a while now. I’m thinking that a lot of independent craft brewers agree as there has been a lot of these breweries selling to the super majors in the past few years. As others have mentioned there is simply too much to choose from that really isn’t all that different. This is my own opinion, but the recent trend of sour beers hasn’t helped matters either. Sour beer is just gross.

In the Houston area, there has been a few casualties in the craft beer market as well. Karbach sold to InBev in 2016 which was a huge disappointment to pretty much everyone in the area. Since the sale they have trimmed the selection and eliminated the seasonal beers I really liked.

Another brewery near me, Texian, gave up their brewery and now contract out through another brewer. However I’ve not seen any of their beer on the shelves lately so they may have suspended operations completely.

There are 2 independent breweries here that I think are doing things the right way- saint arnold and 8th wonder. Both are in my fridge most of the time.

Re: Lagunitas Brewing to lay off 12 percent of its workforce

#9
post #3

The craft beer market is simply oversupplied. In any of the larger liquor stores in the US, there is a bewildering choice of beers, most of which are simply undistinguishable.

Indistinguishable*. But even then I don’t think that’s the right word. The way different products are qualitatively differentiated is not clear from the packaging, but you will generally expect two randomly chosen beers to taste different. I don’t see why that’s bad either. I enjoy the novelty and lack of expectation even if all beer is bounded within a certain range of taste.

Re: Lagunitas Brewing to lay off 12 percent of its workforce

#10
post #8

I’ve been thinking we were getting close to peak craft beer for a while now. I’m thinking that a lot of independent craft brewers agree as there has been a lot of these breweries selling to the super majors in the past few years. As others have mentioned there is simply too much to choose from that really isn’t all that different. This is my own opinion, but the recent trend of sour beers hasn’t helped matters either…

A bit of an opinion there. I find IPA's completely unpalatable but could probably drink a sour beer every day
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