The Web Developer's SEO Cheat Sheet

#1

Post by marrone » Wed, Apr 30, 2008, 10:17 AM UTC

The Web Developer's SEO Cheat Sheet
seomoz.org

Re: The Web Developer's SEO Cheat Sheet

#2

Post by davidw » Wed, Apr 30, 2008, 10:41 AM UTC

That's actually fairly useful: it distills everything down into a few basic rules, which is basically about how things should be with this stuff. It's not exactly nuclear physics.

The comments on his site are funny. "Put me out of business". If all it takes is a two page PDF to "give away all the secrets", then you were inflating the value of what you sold in the first place.

Re: The Web Developer's SEO Cheat Sheet

#3

Post by jrockway » Wed, Apr 30, 2008, 1:27 PM UTC

Boiled down to one sentence: your web site should not be a massive image served from a URL with fifteen thousand query parameters.

The best SEO tip is to have a site that is useful for the keywords you're targetting. My website is a boring (design-wise) collection of text, but when people are searching for something on there, it usually comes up pretty high in the results. That's because I'm not trying to make my site "relevant" to people that aren't interested in it.

Re: The Web Developer's SEO Cheat Sheet

#4

Post by mrtron » Wed, Apr 30, 2008, 1:38 PM UTC

davidw wrote: post #2

That's actually fairly useful: it distills everything down into a few basic rules, which is basically about how things should be with this stuff. It's not exactly nuclear physics. The comments on his site are funny. "Put me out of business". If all it takes is a two page PDF to "give away all the secrets", then you were inflating the value of what you sold in the first place.

I went to a SEO conference a few years back when I was working for the man.

It cost a few thousand dollars for me to attend the morning session, where they told us basically those points on the sheet. Then they answered 1000 questions about people such as 'I heard hyphens are better than underscores in URLs'.

Clearly SEO folks are good at inflating the value they provide.

Re: The Web Developer's SEO Cheat Sheet

#5

Post by glasner » Wed, Apr 30, 2008, 2:04 PM UTC

davidw wrote: post #2

That's actually fairly useful: it distills everything down into a few basic rules, which is basically about how things should be with this stuff. It's not exactly nuclear physics. The comments on his site are funny. "Put me out of business". If all it takes is a two page PDF to "give away all the secrets", then you were inflating the value of what you sold in the first place.

a) I can't believe this linkbait made to the top of Hacker News

b) the people posting comments about giving away the secrets are newbies at best.

Re: The Web Developer's SEO Cheat Sheet

#6

Post by goodgoblin » Wed, Apr 30, 2008, 2:32 PM UTC

What does he mean by 'Canonical Issues'?

Re: The Web Developer's SEO Cheat Sheet

#7

Post by redorb » Wed, Apr 30, 2008, 3:02 PM UTC

After reading some of the responses its funny, I hear "seo's inflating their vaule" and "Whats canonical issues" ...

1. Some SEO's do inflate their value, honestly most hackers here don't need one; our best clients (mutually beneficial) are the ones who have a site, but its old, out dated and not producing like it should. A lot of people don't have the time to monitor their back links, check their title and alt tags and hunt for more links... If you asked anyone I've ever worked SEO for; they would say I've gave them a great ROI

2. Canonical Issues: AKA Keyword Cannibalization, when you have more than one page focused on one keyword. They compete against each other in google, mostly used in reference to the title tag as most CMS's really mess those up.

(edited: for mistake)

Re: The Web Developer's SEO Cheat Sheet

#8

Post by epi0Bauqu » Wed, Apr 30, 2008, 3:13 PM UTC

goodgoblin wrote: post #6

What does he mean by 'Canonical Issues'?

If you don't redirect www. to . or vice versa, then robots can see duplicate pages, which can be bad for SEO.

Re: The Web Developer's SEO Cheat Sheet

#9

Post by Mistone » Wed, Apr 30, 2008, 3:30 PM UTC

glasner wrote: post #5

davidw wrote: post #2

That's actually fairly useful: it distills everything down into a few basic rules, which is basically about how things should be with this stuff. It's not exactly nuclear physics. The comments on his site are funny. "Put me out of business". If all it takes is a two page PDF to "give away all the secrets", then you were inflating the value of what you sold in the first place.

a) I can't believe this linkbait made to the top of Hacker News b) the people posting comments about giving away the secrets are newbies at best.

most people can grasp the general seo concepts fairly quickly, a quick guide like this and an afternoon of work could yield some strong long term results for your site.

Re: The Web Developer's SEO Cheat Sheet

#10

Post by ovi256 » Wed, Apr 30, 2008, 3:36 PM UTC

davidw wrote: post #2

That's actually fairly useful: it distills everything down into a few basic rules, which is basically about how things should be with this stuff. It's not exactly nuclear physics. The comments on his site are funny. "Put me out of business". If all it takes is a two page PDF to "give away all the secrets", then you were inflating the value of what you sold in the first place.

And nuclear physics is not that hard. Quantum ElectroDynamics, OTOH...