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Citron thinks Shopify is like Herbalife

citronresearch.com

1–10 of 29 posts

Re: Citron thinks Shopify is like Herbalife

#7
This is beyond grasping at straws.

Shopify performs a service, Herbalife does not. Shopify recruits people, Herbalife sells inventory.

I don't see Shopify asking for upfront payments from their affiliates.

Not to mention the fact that a successful Shopify store relies on skill at SEO, social media and picking the right products. Herbalife relies on being early enough in the "reverse funnel" and having a lot of people downstream (not skill).

There is literally no similarities between Shopify and HerbaLife beyond a program recruiting people, which basically every large site has.

Re: Citron thinks Shopify is like Herbalife

#10
I've never heard of this Citron Research group. However, anytime a company tries to sell something as a "lifestyle" or other cult like mentalities, you know something sketchy is going on.

Also, I'm disappointed that Herbal Life was only required to pay $200 million. Their predatory practices destroyed lives in order to enrich top dogs in the business, and that makes my blood boil

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