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Everything You Already Know About SEO

kadavy.net

1–10 of 31 posts

Re: Everything You Already Know About SEO

#3
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

This is extremely anecdotal... but in my experience, it's all the stuff that actually works. And until Google releases a definitive guide to how their search algorithm works, I think anecdote is all we have to go by.

Re: Everything You Already Know About SEO

#4
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

A citation would require a source with knowledge of Google's algorithm. Some of the best research that I've found on SEO is SEOmozs Search Engine Ranking Factors: http://www.seomoz.org/article/search-ranking-factors

It's based on a survey of SEO professionals/experts, which leaves a bit to be desired, but I still think the conclusions are on point.

Re: Everything You Already Know About SEO

#5
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

Using the expiration date to determine domain legitimacy is in one of Google's patents: http://www.searchengineguide.com/bill-hartzer/does-the-lengt...

I've updated the post with a link to that article. Thanks for the inquiry.

Re: Everything You Already Know About SEO

#6
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

I would think there is so much money in "nailing the SEO problem" that there are probably folks out there whose full time job is to simply try things out and figure out what works experimentally.

Re: Everything You Already Know About SEO

#7
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

Google is a registrar and they look for patterns in how domains are registered. We know in their efforts to "fight" spam they certainly have some measurement in place that looks at domains that are registered for 1 year versus domains that are registered for more than 1 year.

Re: Everything You Already Know About SEO

#8
post #4
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

A citation would require a source with knowledge of Google's algorithm. Some of the best research that I've found on SEO is SEOmozs Search Engine Ranking Factors: http://www.seomoz.org/article/search-ranking-factors It's based on a survey of SEO professionals/experts, which leaves a bit to be desired, but I still think the conclusions are on point.

Hey, it's Willy! Thanks for that link, I put it at the bottom of the post. Very interesting!

Re: Everything You Already Know About SEO

#9
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

You can see why this would work by imagining that you are a Google search engineer that's trying to lower the rank of spammy sites so that quality-ranked content appears higher.

* Spammers tend to have tons of crap sites, so they have less money to spend on registering all of their URLs for a long time.

* "Good site owners" tend to have few high quality sites, so they can afford to spend more on registering their domains for longer.

Thus, you would probably want to use the time-until-URL-expiration as a "ranking factor" while sorting results on search pages.

Re: Everything You Already Know About SEO

#10
post #2

[citation needed] Seriously though, despite how anecdotal this page is, it gave me some food for thought. Does Google really care about how far in the future I have registered my domains? I'd love a source on that.

The problem is that all of these techniques are based on speculation and/or empirical data, but without solid measurements, especially since google's ranking system is a black box. Personally I have encountered 2 opposing opinions on this subject, one suggesting that google does take the duration of the registered domain under consideration, based on some patent that google had filed about it's ranking system, and the other one was from some supposed employee who claimed it didn't, due to the fact that some registrars withhold this information and thus no comparison could be made between them and domains on those that publicized it.
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