How to Make Sure Your Idea Doesn’t Suck Before You Waste a Million Dollars on It
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Re: How to Make Sure Your Idea Doesn’t Suck Before You Waste a Million Dollars on It
#2"Remember a few years ago when Netflix thought it would be a good idea to change the name of movie-by-mail division to Qwikster? It was a move criticized by Mashable as perhaps the worst product launch since New Coke. More than 23,000 people commented on a blog post by Netflix CEO Reed Hastings announcing the change, and most of those comments were ruthless in their criticism. After massive backlash, Netflix decided to abandon the changes."
Re: How to Make Sure Your Idea Doesn’t Suck Before You Waste a Million Dollars on It
#3Re: How to Make Sure Your Idea Doesn’t Suck Before You Waste a Million Dollars on It
#4Interesting read, it contains some good stories that I didn't know before. "Remember a few years ago when Netflix thought it would be a good idea to change the name of movie-by-mail division to Qwikster? It was a move criticized by Mashable as perhaps the worst product launch since New Coke. More than 23,000 people commented on a blog post by Netflix CEO Reed Hastings announcing the change, and most of those comments…