Shopify’s Frenzy – Sell to the most loyal customers in a new way • Hacker News Board

Shopify’s Frenzy – Sell to the most loyal customers in a new way

#1

Post by umedzacharia » Wed, Nov 23, 2016, 2:07 PM UTC

Shopify’s Frenzy – Sell to the most loyal customers in a new way
getfrenzy.co

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#2

Post by umedzacharia » Wed, Nov 23, 2016, 2:07 PM UTC

Here is the news coverage: https://techcrunch.com/2016/11/22/shopifys-experimental-prod...

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#3

Post by joenot443 » Wed, Nov 23, 2016, 2:24 PM UTC

Damn. Wonder if we'll see any merchants using this on Black Friday.

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#4

Post by Awk34 » Wed, Nov 23, 2016, 2:50 PM UTC

I see that it's iPhone only. Does anyone know if they are making an Android app?

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#5

Post by brianbreslin » Wed, Nov 23, 2016, 3:08 PM UTC

I think this is a brilliant move. I've seen people lining up around the block at the sneaker shop near my house for a new release, so I'm sure there is the online equivalent.

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#6

Post by nchlswu » Wed, Nov 23, 2016, 3:08 PM UTC

joenot443 wrote: post #3

Damn. Wonder if we'll see any merchants using this on Black Friday.

Shopify has been piloting the app with retailers that have the same target market as Restocks (YC W16).

The first pilot was with Kith in October sometime and now they're definitely doing some Black Friday stuff and are launching Yeezys for Off the Hook today.

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#7

Post by hooksfordays » Wed, Nov 23, 2016, 3:30 PM UTC

Awk34 wrote: post #4

I see that it's iPhone only. Does anyone know if they are making an Android app?

Yes, the team did an AMA on /r/sneakers yesterday: https://www.reddit.com/r/Sneakers/comments/5e5d9a/ama_were_t...

Disclosure: I'm at Shopify, but not part of the Frenzy team.

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#8

Post by thebestagency » Wed, Nov 23, 2016, 3:40 PM UTC

This looks cool. Shopify seems to be one of / the most competent players in the eComm space. Wonder if it will pan out successfully.

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#9

Post by [deleted] » Wed, Nov 23, 2016, 3:41 PM UTC

[deleted]

Re: Shopify’s Frenzy – Sell to the most loyal customers in a new way

#10

Post by misterhtmlcss » Wed, Nov 23, 2016, 4:26 PM UTC

thebestagency wrote: post #8

This looks cool. Shopify seems to be one of / the most competent players in the eComm space. Wonder if it will pan out successfully.

I don't see why not. Their customers appear quite loyal and their product features continue to expand in a way that hasn't added too much complexity for people new to the platform and since their brand recognition in their vertical is so positive and we'll communicated I don't see that added complexity turning off to many new users, because their experience of that complexity appears to be, 'well because it's powerful and awesome, so I expect I'd have to spend some time learning it and I'm prepared for that', versus 'ughh I don't get it and it costs and I don't know if it'll deliver what I need so I'm going to quite right now... Company-x sucks'. Just commenting on what I'm seeing from others.