Apple Considers Expanding into Wearables with Digital Glasses
1–10 of 18 posts
Re: Apple Considers Expanding into Wearables with Digital Glasses
#2Well if it worked so well for Google, why not for Apple?
Re: Apple Considers Expanding into Wearables with Digital Glasses
#3If they do this I will officially join the "Tim Cook doesn't know what he's doing." crowd.
Re: Apple Considers Expanding into Wearables with Digital Glasses
#4Apple considers making lots of things. Is there an Apple story generator where you just pick a random product and it generates an article speculating that Apple is considering entering that market?
Re: Apple Considers Expanding into Wearables with Digital Glasses
#5If they do this I will officially join the "Tim Cook doesn't know what he's doing." crowd.
He doesn't know what he's doing. I'll change my mind when I see their next innovative product.
Re: Apple Considers Expanding into Wearables with Digital Glasses
#6If they do this I will officially join the "Tim Cook doesn't know what he's doing." crowd.
He doesn't know what he's doing. I'll change my mind when I see their next innovative product.
I'm going to go out on a limb here, but don't you think Apple made "Emergency" plans leading up to Job's demise? Like 20+ years worth of "Emergency" plans? I wouldn't be surprised if the latest touch bar on the MBP was Job's idea.
Re: Apple Considers Expanding into Wearables with Digital Glasses
#7If they do this I will officially join the "Tim Cook doesn't know what he's doing." crowd.
I fully understand the appeal of VR Goggles; everybody wants to escape. What I don't get at all is Apple's fixation with Augmented Reality instead of VR.
If they can make the augmented areas fully opaque, as opposed to translucent, I might be sold. Otherwise, a lot of use-cases will actually be pretty annoying.
The idea of ghost-like knick-knacks covering my field of view isn't very appealing. It reminds me of pop-up windows, only for real life.
Re: Apple Considers Expanding into Wearables with Digital Glasses
#8If they do this I will officially join the "Tim Cook doesn't know what he's doing." crowd.
I fully understand the appeal of VR Goggles; everybody wants to escape. What I don't get at all is Apple's fixation with Augmented Reality instead of VR. If they can make the augmented areas fully opaque, as opposed to translucent, I might be sold. Otherwise, a lot of use-cases will actually be pretty annoying. The idea of ghost-like knick-knacks covering my field of view isn't very appealing. It reminds me of pop-up…
Tim explained his reasoning by professing that everything that's meaningful in computing is based on people. With that reasoning VR replaces reality; AR improves it.
Plus it aligns with Apple's message/direction.
Re: Apple Considers Expanding into Wearables with Digital Glasses
#9Quickly, Apple is descending into a company flailing and thrashing at an attempt to recapture some imaginary magic moment as viewed in hindsight through rose-colored glasses.
Unfortunately, even if they start selling rose-colored glasses, it won't necessarily promote the perception of similar sentimental metaphors in their clientelle.
Apple sort of needs a quiet period, in my opinion. There's a degree of fatigue to their capacity to impress.
How many times can you say "wow" about a company before you stop meaning it?
Maybe I'm wrong. Maybe giving up any amount of inertia is death, for a large complicated organisation.
Whatever the case, I hate the idea of constantly being on everyone else's eyeglass cam, every time I step out in public. Apple's niche fashion accessory product angle isn't going to change my visceral reaction to that idea.
Re: Apple Considers Expanding into Wearables with Digital Glasses
#10I still am betting more on Aural Augmented Reality because the interface is less intrusive.