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Pricing Surveys Are Worthless

daringfireball.net

1–3 of 3 posts

Re: Pricing Surveys Are Worthless

#2
failure in logic.. these are two very different questions:

a) How much would you pay for the new magical device iHype that will solve all your computing and media needs?

b) How much will you pay for a big iPhone (sans phone)?

Re: Pricing Surveys Are Worthless

#3
post #2

failure in logic.. these are two very different questions: a) How much would you pay for the new magical device iHype that will solve all your computing and media needs? b) How much will you pay for a big iPhone (sans phone)?

Completely agree with you, but I think it needs to go a step deeper as well. What will people ACTUALLY do?

I don't care how one survey compares to another as much as how the results of a survery compare to real life.