AT&T To Launch Yelp Competitor

buzz.com is a really good domain name for something like this, but I can't think of a single instance where a Fortune 500 company tried to build a strong community and succeeded.

Re: AT&T To Launch Yelp Competitor

#6

Post by rodyancy » Wed, Jan 27, 2010, 5:54 AM UTC

"AT&T came up with the idea for buzz.com about a year and a half ago, says David Krantz, president and chief executive of AT&T Interactive"

He says that so casually, like it was an original idea. And, he's not bothered by the fact that it took them a year and half to launch.

Re: AT&T To Launch Yelp Competitor

#7

Post by seldo » Wed, Jan 27, 2010, 6:09 AM UTC

I'm sure given AT&T's laudable history of building huge-scale, world-class websites and their sterling reputation for dealing with customers in a human fashion this site will do excellently.

Re: AT&T To Launch Yelp Competitor

#8

Post by seldo » Wed, Jan 27, 2010, 6:13 AM UTC

Also, while I'm bitching...

http://www.buzz.com/

The logo looks like somebody took the bing font and merged it with the technorati icon, with a near-fatal dose of compression artifacts.

Sorry, AT&T is not my favourite company :-)

Re: AT&T To Launch Yelp Competitor

#9

Post by staunch » Wed, Jan 27, 2010, 6:16 AM UTC

The only way this will be successful is if they manage to buzz.com for a lot, once they've given up.

Re: AT&T To Launch Yelp Competitor

#10

Post by trusko » Wed, Jan 27, 2010, 6:18 AM UTC

How can I get an invitation?