Google Releases the Full Version of Their Search Quality Rating Guidelines
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Google Releases the Full Version of Their Search Quality Rating Guidelines
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Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#2Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#3I used to work as a Search Quality Rater for Google. It was pretty interesting. It's worth noting that raters are not Google employees but contracted through third parties and working from home. Many of my colleagues were stay-at-home moms making a few extra bucks. This was a few years ago though so things may have changed.
Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#4If you know it's going to get leaked anyway, just release a sanitized version of it.
Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#5I used to work as a Search Quality Rater for Google. It was pretty interesting. It's worth noting that raters are not Google employees but contracted through third parties and working from home. Many of my colleagues were stay-at-home moms making a few extra bucks. This was a few years ago though so things may have changed.
I did the same for a few months earlier this year. It was theoretically a decent sum of money here (3rd world SE Asia) if you could do the minimum amount of hours they require.
Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#6Why this? Why not measure empirically based on how often people follow your first result?
Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#7The "your money or your life" web page stuff is interesting. They call these YMYL pages anything that can have large impact on the user: financial info pages, legal info pages, medical info pages, and so on. They say they have very high quality page rating standards for these pages. OK, but how?
Later in the document they talk about doing reputation research on the site. They say, "[F]or Page Quality rating, you must also look for outside, independent reputation information about the website."
So they are evaluating content. They are encouraging their reviewers to make a judgement. This strikes me as unreliable, maybe even a slippery slope for them.
Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#8Why this? Why not measure empirically based on how often people follow your first result?
Click through rate isn't necessarily indicative of quality.
Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#9Why this? Why not measure empirically based on how often people follow your first result?
That approach is prone to creating a positive feedback loop through an order bias.
Re: Google Releases the Full Version of Their Search Quality Rating Guidelines
#10The "your money or your life" web page stuff is interesting. They call these YMYL pages anything that can have large impact on the user: financial info pages, legal info pages, medical info pages, and so on. They say they have very high quality page rating standards for these pages. OK, but how? Later in the document they talk about doing reputation research on the site. They say, "[F]or Page Quality rating, you must…
From the announcement linked to below:
(https://news.ycombinator.com/item?id=10601232)
Ratings from evaluators do not determine individual site rankings, but are used help us understand our experiments. The evaluators base their ratings on guidelines we give them; the guidelines reflect what Google thinks search users want