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How to succeed in MrBeast production (Leaked PDF)

simonwillison.net

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Re: How to succeed in MrBeast production (Leaked PDF)

#931

Post by cruffle_duffle »

dcchambers wrote: post #190
simonw wrote: post #169

Earlier quoted context omitted.

It is at least self-aware on that front: the first page says “Sorry in advance for all the run on sentences and grammar issues, I’m a youtuber not an author haha.”

That shows a total lack of self respect in my opinion. You don't have to be an author to put even the tiniest effort into your writing in a professional letter like that.

> professional letter

Define "professional letter". "Chicago manual of style" professional letter or some other, less professional styleguide? Because if it isn't written using the proper styleguide... I'm walking out that door before the first hour on the clock.

Re: How to succeed in MrBeast production (Leaked PDF)

#932

Post by MetaWhirledPeas »

jhwhite wrote: post #834

> I want you to look them in the eyes and tell them they are the bottleneck and take it a step further and explain why they are the bottleneck so you both are on the same page. I've always wanted to be able to tell people they're the bottleneck. I've had talks with management about this. "We need to tell people bluntly so they understand the impact they're having." Nope, it could hurt a relationship and relationship…

I feel the same, but I realized I don't want to be the blunt person; I just want some other blunt person to do my dirty work. This is not really a fair expectation for me to have.

That said I feel like having people who are constructively blunt in your organization can make all the difference. If you listen to stories about successful managers and CEOs it often comes down to bluntness.

It can also go the other way though. Being blunt while lacking in other areas (technical knowledge, judgment, vision, ethics) will just add toxicity.

Re: How to succeed in MrBeast production (Leaked PDF)

#933

Post by MetaWhirledPeas »

matheusmoreira wrote: post #835
mightybyte wrote: post #817

Earlier quoted context omitted.

> I have the sense that Youtube is net bad for the world and the monetization of Youtube has incentivized and amplified mediocrity, stupidity, and social decay. Interesting that you say this regarding YouTube. I've been saying this regarding Twitter for awhile even though I consume quite a bit of YouTube content. However, I've curated my YouTube feed to be almost entirely stuff that is interesting, educational, and t…

> However, I've curated my YouTube feed to be almost entirely stuff that is interesting, educational, and that I think I'm getting value from. Those creators are still making orders of magnitude less money than people who make zero content attention grabbing controversy meme slop videos.

But are they enjoying what they are doing? If so, then what difference does it make how much cash YT hands to Mr. Beast?

While many try to make a living off YouTube (and some do) there are no guarantees offered nor should any be expected.

Re: How to succeed in MrBeast production (Leaked PDF)

#934

Post by wrsh07 »

dclowd9901 wrote: post #437
wrsh07 wrote: post #374

Earlier quoted context omitted.

Ignoring the ethics of Mr Beast, he is producing real videos at an incredibly high volume and they consistently do numbers. None of those videos is easy to make. Sure, it's maybe not great to be so impressed by logistics or supply chain of a tobacco company, but from a business and systems view some of it is interesting

I would be genuinely curious to hear: in your mind, could any system be interesting to you, no matter its ethical basis? Or is there a line, and if so, what is the line to you?

The fact that I find the first chapter of When We Cease to Understand the World (the world war 1 bit) to be breathtaking/haunting maybe tells you everything you need to know

(The book is historical fiction)

Re: How to succeed in MrBeast production (Leaked PDF)

#935

Post by MetaWhirledPeas »

p_j_w wrote: post #861
aantix wrote: post #393

Earlier quoted context omitted.

>Youtube is net bad for the world Disagree. The outliers don’t determine the value of the platform. The videos of people creating, fixing, coding, diagnosing, doing every day random things - those are a gift to humanity. Those visual demonstrations transcend language. Because of this, YouTube is more important than Google or any written word website. Knowledge share is finally global.

> Disagree. The outliers don’t determine the value of the platform. Agreed. > The videos of people creating, fixing, coding, diagnosing, doing every day random things - those are a gift to humanity. These seem like the outliers.

The good news is they don't have to be outliers for you. Watch what you want; skip the rest.

Re: How to succeed in MrBeast production (Leaked PDF)

#936

Post by fngjdflmdflg »

trogdor wrote: post #902
TheAceOfHearts wrote: post #185

One of the key details missing from the analysis being done in this thread is that Jimmy was iterating and figuring out how to optimize every part of his content for years before he really blew up in popularity. Having a loop where you keep publishing content and analyzing all aspects of it is the ultimate key to success, given enough time and resources. As I understand it, MrBeast helped fund the creation of ViewSta…

I didn’t know that YouTube supports multiple audio tracks for the same video. Can alternate tracks be uploaded at a later point in time? Can the feature be used to replace the original audio in a video?

It's only available for certain channels. You can see more info here.[0]

[0] https://support.google.com/youtube/answer/13338784

Re: How to succeed in MrBeast production (Leaked PDF)

#937

Post by HDThoreaun »

jerrygoyal wrote: post #606
tkgally wrote: post #335

It might be interesting to contrast MrBeast’s management approach with that of Marques Brownlee (MKBHD). He is also a successful YouTuber who leads a team that puts out videos on several channels. While his videos don’t have the huge production scale of MrBeast’s, they seem to be produced on short deadlines and must require close coordination among his team. If I were young and wanted to work in online media producti…

despite less views, MKBHD is more net positive for humanity than MrBeast. MrBeast's whole game is to draw people's attention to not-so-useful content.

MKBHD feeds the worst aspects of consumer culture.

Re: How to succeed in MrBeast production (Leaked PDF)

#938

Post by FactKnower69 »

chidog12 wrote: post #733
BrenBarn wrote: post #559

Some people have alluded to this, but I find it sad that so much energy in our modern society goes towards trying to exploit arbitrary particularities of arbitrary platforms. Even if we set aside the stuff like "you're taking a risk building on YouTube because they could ban you", there's the more practical stuff about how the plan is all about the title and thumbnail. Like if YouTube somehow switched to letting you…

This is literally everything in the creative industry...

if you genuinely think that "literally everything in the creative industry" is chasing trends within the well-defined boundaries of existing paradigms that giant corporations have created for you, you aren't a creative

Re: How to succeed in MrBeast production (Leaked PDF)

#939

Post by tsol »

igornadj wrote: post #768
soniman wrote: post #738

Earlier quoted context omitted.

Brownlee is such a mystery to me. The #1 rule of Youtube is show energy, show enthusiasm. Brownlee is like if Urkel were given a sedative and told to review the latest iPhone

The #1 rule is clearly not show energy, show enthusiasm. It's the #1 rule for a subset of content, like MrBeast. The content world is a big place, and the silent majority has no interest in loud and obnoxious.

Right. Take Asianometry-- a channel dedicated to economics, politics, and tech in Asia. Very high quality stuff. He goes into deep detail about a lot of technical stuff.. and as you can imagine his delivery isn't anything like a showman. He can be monotonous but if anything that is likely preferred by his audience, given his niche.

Re: How to succeed in MrBeast production (Leaked PDF)

#940

Post by FactKnower69 »

ocean_moist wrote: post #77

Lot of people critiquing this, but you can't deny the success. I think a lot of the advice is applicable to startups. 1. KPIs, for Beast they are CTR, AVD, AVP, will look different if you are a startup. I am willing to bet he knows his metrics better than >95% of startup founders. Because he is literally hacking/being judged by an algorithm, his KPIs will matter more and can be closely dissected. Startups aren't that…

>2. Hiring only A-players. Bloated teams kill startups.

I love coming on here and seeing the world's wealthiest and savviest tech magnates breathlessly murmuring in awe amongst themselves about such unprecedented tidbits of genius business acumen as "only hire good workers; don't hire bad workers"

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