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Apple Introduces AirTag

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Re: Apple Introduces AirTag

#921
post #607

Earlier quoted context omitted.

Reminded me of the Hello Tomorrow commercial by Adidas / Spike Jonze / Karen O: https://www.youtube.com/watch?v=wbBNScrYN10

speaking of Spike Jonze, Apple, and commercials, it also kinda reminded me of the (brilliant) Spike Jonze-Anderson.Paak-FKA Twigs homepod commercial https://youtu.be/k70OczvX45k

Adding to the Spike Jonze likeness, am I the only one who thinks that the new iMacs might as well be taken straight from the devices found in "Her"?

Re: Apple Introduces AirTag

#922
post #846

Earlier quoted context omitted.

Serious question: what is the risk, aside from any other "foreign object"? Does the battery leak?

According to Wikipedia https://en.wikipedia.org/wiki/Button_cell#Accidental_ingesti... the battery's anode creates an electric current with the digestive tract's fluids that produces caustic soda which can burn through the oesophagus in as little as 2 hours.

Wow, that's crazy unsafe! Can't believe I haven't heard about this until now.

Re: Apple Introduces AirTag

#923
"If AirTag is separated from its owner and out of Bluetooth range, the Find My network can help track it down. The Find My network is approaching a billion Apple devices and can detect Bluetooth signals from a lost AirTag and relay the location back to its owner, all in the background, anonymously and privately."

Peer to peer item discovery! Very cool. Just waiting for a 0-day that let's you find everybody else's things though.

Re: Apple Introduces AirTag

#924

Earlier quoted context omitted.

“ The extra layers of plastic to enable removable batteries cost close to zero dollars and don't have to cost more than a millimeter.” “It’s two lines of code, how hard can it be?” More seriously, the cost of designing a battery pack goes way beyond that, just like in software there’s a world of difference between an internal and an external interface. Adding ESD protection for instance can be a headache.

There's an enormous amount of design cost in a phone no matter what. Doing it differently from the start does not substantially increase the cost, and I'm not asking for a retrofit. It's absolutely bonkers to suggest a 20-30% increase in total cost that would be driven by design costs; that's more than doubling the entire design budget!

I'm not talking about NRE costs, I'm talking about very real manufacturing costs that you are ignoring. Modern battery packs are one of these things that if you haven't designed one you tend to think they're simple, but have a lot of hidden complexity.

Just as an example, modern batteries require keeping track of a lot of parameters and metrics, and require keeping control of things like cell balancing. Making a battery removable means having to move all this into the pack, which then implies having exposed critical interfaces.

As an example check this device by Texas Instruments: BQ40Z50-R2. This gives you a lot of the functionality to the point that Apple keeps variants of them in current laptops, even if they're not removable anymore.

To make a software equivalent, imagine building an enterprise product that connects to a database, and then being asked to have this link exposed through public APIs. Now you need to consider delightful things like authentication, or being vulnerable to DDoS.

Re: Apple Introduces AirTag

#925

Earlier quoted context omitted.

Seriously, the use cases for 96 hours of tracking are frightening. Meet victim in club/bus/supermarket/wherever I'm not an expert, but I don't think this is how stalking works in practice. People don't stalk random strangers they meet in the supermarket. They stalk former partners, and (more rarely) people they've developed an obsession about. That means the stalker has to worry about being recognized by the victim,…

I'm not an expert, but I don't think this is how stalking works in practice. People don't stalk random strangers they meet in the supermarket. They stalk former partners, and (more rarely) people they've developed an obsession about. Well, yeah -- I agree 100% that this is existing predator behavior, and most crimes will continue to be committed by a person known to the victim. However, if not properly safeguarded, t…

technology dogmatist* rather

Re: Apple Introduces AirTag

#926
post #883

Earlier quoted context omitted.

The Apple one wins in one simple way - they already have a billion iPhones to find lost tags. The Tile network is nowhere near as big.

Maybe a good opportunity for Google to let the entire Android ecosystem help Tile and beat Apple.

Maybe a time to use a technology that is open and not bound to an ecosystem.

Re: Apple Introduces AirTag

#927
post #743

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Not suitable for purpose. AirTags are for objects which will stay in one place when lost. They aren't appropriate for tracking "objects" which will move on their own, like pets or people, nor are they likely to work on the time scale that you'd need to find a lost child.

I'm not sure why you say that. There is no evidence supporting this in Apple's documentation or any protocol reverse-engineering literature I've read on this. Further, Apple's own marketing shows an AirTag being tracked around San Francisco.

Apple's said as much themselves to the press:

> When I asked Drance about parents using AirTags to track their small children (such as during an outing at an amusement park) or pets (we know you’re up to something shady, Fluffy) she was quick to stress that the company designed the AirTag to track items, not people or pets. If parents would like to safely track their young children, she suggests an Apple Watch with Family Setup might be a better choice.

> As for strapping an AirTag to a pet, Drance says, “If people do that, they just have to make sure that their moving pet gets into range of a device in the Find My network” so its location can be tracked.

-- https://www.fastcompany.com/90628073/apple-airtag-privacy-se...

Re: Apple Introduces AirTag

#928

Earlier quoted context omitted.

I can’t think of many thieves trying to steal jackets, but that was the OP’s hypothetical, not mine.

OP's hypothetical was a thief stealing a jacket. But I would expect that to not be professional territory. You added professional.

OP here. Can confirm. I was not envisioning an Arsène Lupin type character attempting to steal a jacket.

Re: Apple Introduces AirTag

#930

Earlier quoted context omitted.

> Apple successfully changed that I feel like this gives far too much credit to Apple. Any one company can "think differently" but Apple shouldn't get the blame for all of the other companies following suit. Remember the ads Samsung ran before axing the headphone jack a year later?

I do think it couldn't have happened without Apple doing it first from the big manufacturers. Apple had (and still have) the status and prestige to do anything and make that a standard. If Huawei/Samsung/etc didn't include chargers, didn't use USB or USB C, changed from 3.5 to some proprietary audio jack first, they would have been ridiculed. But once Apple changed these things (except luckily the USB), these compani…

> I do think it couldn't have happened without Apple doing it first from the big manufacturers.

Well sure nothing “could have happened” without the first company doing it and then the rest of the companies also doing it. But you can’t blame just Apple for an industry wide change. Sure they where the first major company to push a single button mouse, but you can’t blame them for there being no two or three button mice on the market today. That’s not something they made happen, that was an entire industry adopting their practice, and the consumers backing that decision.

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