Is there any non-anecdotal evidence that marketing has anywhere near the power this article ascribes to it? I hear this a lot lately. Some people believe that media have an almost magical power of shaping culture and behaviours. Beauty? Cosmo propaganda. Boys liking different toys than girls? Marketing. Yet when you dig a little deeper, studies on priming usually get wee p-values and barely significant, temporary cha…
and different behaviour can be observed among girls and boys in a very young age (<5) J. Medina describes it in his book "Brain Rules" women have some areas of more developed and vice versa, therefore they perceive some things differently, such as they they tend to process information in more complexly. So I am not sure it's "all marketing" although I think it plays part.