Some of the statements there such as this really disappoint me. "PHP is what people use to get their first site off the ground. PHP is what a web designer learns when he/she wants to go into programming. PHP is what a random Joe uses when he needs to whip up a page and he's in "do it yourself" mind." PHP is a great language in that its very flexible and quick to get going with, the sad thing is people don't want it t…
Facebook hates PHP, but it would be too expensive to convert their 3 million lines of code. They just use HipHop to compile it to C++.
It just makes me sad that rather than saying "look what php can do with some work!" and doing something to head in a direction that could make some of its power uses (like FB) love/like the language, the people in charge simply seem to not care.
A better positioning would be saying something like "php is a great tool to start a web project in, and over time it'll continue to be the best tool to start a project in by helping people innovate even faster." Building it into boxes and decouple it from the rest of the code down the road, like FB have, is likely what most people will do, but at least saying PHP strives to fit this need would be a better vision than saying its for "Joe's weekend website", when clearly that's just shortsighted.
Saying what you're going to do in a public place does increase your chances of following through with it. PHP should document something that says what they want to be, even if its not what some people want them to be!