I feel like a crazy person for having to write this, but: if you are starting a business (yes, non-profits are businesses), then you need to have a business plan. If you launch a business and you have not done the work to have a business plan, then in 99.999% of situations, your business will fail. A business plan includes market & competitive research, a revenue plan based on that research that includes realistic pr…
> I feel like a crazy person for having to write this, but: if you are starting a business (yes, non-profits are businesses), then you need to have a business plan. Not in tech you don't. The business plan these days is try and get as much investment money as you can to redistribute to your friends, have a few parties, hand out some Macbooks and try to get acquired by Google before your runway runs out.
My last job was one of these. Everyone except the CEO and one designer quit. The money was drying up, CEO spent all his time chasing flashy big name customers who didn't want anything to do with us while ignoring customers begging to buy our product.