Earlier quoted context omitted.
> Also, remember that games are not very long-lived pieces of software. You build it, release it, maybe patch it, and move on. This was true a couple decades ago. Nowadays many games are cash cows for decades. Path of Exile was released in 2013, Minecraft in 2011, and World of Warcraft in 2004, and all of those continue to receive regular updates (and have over the course of their lives) and still make plenty of mone…
You can add rigor to your decade-plus cash cow later, once it’s clear that you’ve hit the jackpot.
Tests also aren't just about rigor. They don't take years to pay dividends. The time you save just being able to develop and iterate without having to spin up the whole app and manually click through things to test them is huge. Not to mention the time saved hunting down regressions.