Earlier quoted context omitted.
My professor is a materials/mechanical engineer and in contact with many auto companies. He told me of the following dialogue: Prof: Why did you stopped adding passenger side handles? How much one cost? CarGuy: Around €1.50 Prof: That's not much? CarGuy: A new car leaves the factory every 60 seconds. Prof: Oh. For the lazy, that's €2,160/Day, €64,800/Month, €777,600/year.
I guess, but still, these seemingly large numbers are still a minute percentage (e.g. probably 0.00001%) of overall costs/revenue that are relatively way, way more. I would understand manufacturing pain, and the ROI just doesn't justify it. But saying that it's solely to do with costs doesn't line up, IMO.
Every button needs a bit of plastic moulded, a (good quality) button, backlight, often LED to signal whether it is on or off, and whole control block needs microcontroller to pack it into CAN bus and CAN bus connector to send.
Make whole thing a touch surface and you're saving buck or two on buttons alone and your plastics don't need to articulate (another savings).
Move that to the touchscreen controls, and as screen is already there, more savings!