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Apple forced to make major cuts to Vision Pro headset production plans

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Re: Apple forced to make major cuts to Vision Pro headset production plans

#91
post #5

Even if they only build 100,000 units, it should be enough to build hype and get developers onboard for their more affordable mass market 2nd gen device coming in 2025. For context, Oculus sold only 56,334 of their DK1 devkits.

The Oculus Quest series sold around 20 million units so far, still not a lot of hype.

Re: Apple forced to make major cuts to Vision Pro headset production plans

#92
post #85

For all the people saying that this is dead on arrival or will never gain traction because it's too expensive, too bulky, too whatever: this is going succeed. The first watch serious sucked, but now it has all kinds of sensors and an always on display. A lot of those unique components (like the stereoscopic display) will get mass produced, which will bring down cost. Refinement will improve abilities. This particular…

Consider the alternative -- most people don't care about this device...how many non-video-game playing people bought a VR headset until now?

Re: Apple forced to make major cuts to Vision Pro headset production plans

#93
post #43

Earlier quoted context omitted.

Oculus were nobodies more or less back then and didn't have apple's supply chain expertise, and even still their devkits were only like $300 USD 10 years ago. I feel like the major cuts are because of lack of hype. I don't think anybody understands if there is a market for this, so nobody is sure how much money to put into developing for it. To me this feels like the first apple product in a long time without a compe…

Man you really hate this thing! Apple has the luxury of being patient, and the benefit of a developer ecosystem and bottomless funds. This release may or may not be huge (I don’t think it will), but the one after, or the one after that, probably will be. I agree Apple doesn’t know the use cases or customers that will be big for gen 3 in a few years. So what? They didn’t know that for the Watch or iPhone either. The m…

I don't think it's hate, it's simply skepticism. I adopted VR early on with the Vive and have since stopped using it completely, and I'm similarly skeptical that even Apple can pull a VR device off and make it more than a novelty. Still, we'll see if they manage it.

Re: Apple forced to make major cuts to Vision Pro headset production plans

#94

Earlier quoted context omitted.

100k rich users though

compared with around 1 billion people with credit cards loaded into an iphone, 100 million macbook users vision pro apps need to return 1000x-10000x Leaving only longer term options for devs

I don't think so - solidifying yourself as the first / best app in the new ecosystem can be absolutely worth it. Until Apple takes your app and includes it as a native functionality like those journal apps that are done come iOS 17.

Re: Apple forced to make major cuts to Vision Pro headset production plans

#95

I am very pessimistic about the future of VR beyond it being super nice for niche cases. But I think there’s something fundamentally good about: 1) Apple taking a stab at it, because it’s the kind of thing where UX really matters and Apple does UX well. 2) Apple not being trapped in the “if we can’t sell a billion of them then why even bother?” mindset that so many other companies get trapped in, often because they’r…

> 2) Apple not being trapped in the “if we can’t sell a billion of them then why even bother?” mindset that so many other companies get trapped in, often because they’re not bursting at the seams with cash, talent, and runway. I feel like the iPhone mini being only two years long is a strong counterpoint to this. There's a small hope for an iPhone 15 mini, but with no 14 mini, it's a long shot. It accounted for 6% of…

Maybe. But as we’ve seen (https://www.imore.com/iphone/lackluster-iphone-14-plus-sales...), the Minis did outpace the non-Pro 14s. Obviously as the 14s sit on the market if they will outsell the minis. It’s just a matter of essentially a self-fulfilling prophecy of being available and the latest SKU. But the velocity was not there. So expect Apple to react accordingly. I’d like for them to settle on set sizes. Hands aren’t evolving every year, they need to stop screwing around.

I use an iPhone 12 mini that I ordered on launch day and love it. Finally a worthy successor to the 5S/SE1.

Re: Apple forced to make major cuts to Vision Pro headset production plans

#96

Earlier quoted context omitted.

Apple recently released Logic Pro and Final Cut for the iPad. It wouldn’t surprise me if that work was done in part to support those apps on the headset at release. It may have looked like that person in the demo was watching a movie, but maybe they were making a movie…

Who will be uploading gigabytes of videos to a headset to edit movies with a heavy device on your face instead of to a workstation where you have actual monitors and don't have to keep something heavy on you. Apple already sells machines that are good and comfortable for doing those things. Doing them in VR doesn't automatically make them better.

Who? People who record something and want to edit & post ASAP.

Re: Apple forced to make major cuts to Vision Pro headset production plans

#97

Earlier quoted context omitted.

> 2) Apple not being trapped in the “if we can’t sell a billion of them then why even bother?” mindset that so many other companies get trapped in, often because they’re not bursting at the seams with cash, talent, and runway. I feel like the iPhone mini being only two years long is a strong counterpoint to this. There's a small hope for an iPhone 15 mini, but with no 14 mini, it's a long shot. It accounted for 6% of…

A smaller iPhone isn’t exactly an exploratory venture into a new market. And loud minorities don’t make a market.

Loud minorities can form a market, if they are willing to put their money where their mouth is. But too often they don’t (cf. the “brown manual diesel wagon” from the car world. Enthusiasts say they want one, but when a manufacturer puts one out, they don’t buy enough of them).

Re: Apple forced to make major cuts to Vision Pro headset production plans

#100

I am very pessimistic about the future of VR beyond it being super nice for niche cases. But I think there’s something fundamentally good about: 1) Apple taking a stab at it, because it’s the kind of thing where UX really matters and Apple does UX well. 2) Apple not being trapped in the “if we can’t sell a billion of them then why even bother?” mindset that so many other companies get trapped in, often because they’r…

I agree about VR, but I'm really excited for advancements in AR! I'm a really avid mountain biker, road cyclist and snowboarder, and I'd love some basic telemetry displayed in the goggles or glasses I'm already wearing. Nothing kills a ride faster than having to stop to pull out your phone to see if you missed a turn or to figure out which unmarked trail you're supposed to take. (Not to mention all of the information…

Seems like existing helmet HUD technology should be sufficient for some basic telemetry.
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