As someone who was accidentially thrust into an IT role and had to do some purchasing... I absolutely hated sales cales and B2B selling. The simple act of buying a server means finding an "authorized reseller", going through some sales calls, proving that you are a worthy customer, then they want to know all about your other setup to make sure it is "supported" (which turns out to have no consequence whatsoever). The…
I Listened to 1000 B2B SaaS Sales Calls
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Re: I Listened to 1000 B2B SaaS Sales Calls
#92I learned several things, and laughed at the "When You're Asked To Update Salesforce" meme, which I observed first hand after implementing SFDC and customizing workflows designed by Sales and Product Managers.
I'll be taking a look at Scratchpad and Dooly for sure.
I wonder if the sales teams followed any particular method as depicted in books like Spin Selling or Cracking the Sales Management Code.
Thanks for sharing your insights.
Re: I Listened to 1000 B2B SaaS Sales Calls
#93Just thought the call out for "Protected Health Information" was weird, and it's wrong . If you're just having small talk with someone on a zoom call and you say "Yeah, that last COVID booster really wiped me out, I was in bed for 2 days", that doesn't mean the call contains "PHI". First of all, you shared it. The whole reason for protecting PHI in the first place is limiting what others can do with your information,…
One on my major takeaways from the calls was how many people were visibly sick yet still working and getting on calls. WFH has really destroyed the concept of stay home and get some rest.
Re: I Listened to 1000 B2B SaaS Sales Calls
#94What do BDR and RevOps mean? The former is clearly a role in a sales organization. The latter rhymes with DevOps but I’ve no idea whether Dev and Rev become related when appended with Ops.
RevOps = revenue operations / operators
i.e. sales ops / salespeople
Re: I Listened to 1000 B2B SaaS Sales Calls
#95Just slip the qualification questions into the "wizard" - he w many user accounts shall we create?
Re: I Listened to 1000 B2B SaaS Sales Calls
#96Just thought the call out for "Protected Health Information" was weird, and it's wrong . If you're just having small talk with someone on a zoom call and you say "Yeah, that last COVID booster really wiped me out, I was in bed for 2 days", that doesn't mean the call contains "PHI". First of all, you shared it. The whole reason for protecting PHI in the first place is limiting what others can do with your information,…
Then again, a ton of practices described in the article are probably blatant violations of the GDPR like scraping LinkedIn to track the titles and job changes of champions. I guess a PII request under the GDPR would include data stored in Salesforce, which would make the result fairly awkward depending on what information sales people decide to keep in there.
Given that I've seen companies having to explain to sales people that they can't just repurpose dodgy e-mail lists for direct sales outreach without having any records suggesting the victi-... err... "prospects" consented to that use, I wouldn't be surprised if most sales teams are violating the GDPR left and right on a daily basis.
Re: I Listened to 1000 B2B SaaS Sales Calls
#97Where did the author get these recordings? A very interesting read.
Re: I Listened to 1000 B2B SaaS Sales Calls
#98Just thought the call out for "Protected Health Information" was weird, and it's wrong . If you're just having small talk with someone on a zoom call and you say "Yeah, that last COVID booster really wiped me out, I was in bed for 2 days", that doesn't mean the call contains "PHI". First of all, you shared it. The whole reason for protecting PHI in the first place is limiting what others can do with your information,…
One on my major takeaways from the calls was how many people were visibly sick yet still working and getting on calls. WFH has really destroyed the concept of stay home and get some rest.
Re: I Listened to 1000 B2B SaaS Sales Calls
#99Re: I Listened to 1000 B2B SaaS Sales Calls
#100Earlier quoted context omitted.
They’re still talking to them. They’re just wasting everyone’s time.
A lower ranked salersperson does the qualifying. The more trained ones do the selling. They are optimizing their resources and for a big purchase, the buyer is expecting a more involved process than one-click checkout.