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Ask HN: What happened to theregister.com?

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Re: Ask HN: What happened to theregister.com?

#91

Example of the previous editorial style: https://web.archive.org/web/20190410065314/https://www.there...

Bland tabloid then, and bland tabloid now. What changed? I really don't see much of a difference

I don't know... for me, who read it in the mid 2000s it was kind of like reading the "Big Issue" or the "Metro" in the UK: Sometimes I wanted to read low thinking tabloid funny news. The Register was great for that. Nowadays it is Yet Another Technology Website.

Re: Ask HN: What happened to theregister.com?

#92

Hello, I'm Chris Williams, the editor of The Register. Maybe I can answer some of these Qs. > what caused this transformation? All things have to evolve and move with the times. As you've said, we were known, for example, for "intentionally-obscure headlines." Guess what, that works for some people - and it was fun - but it was holding us back reaching many more people, not just from the headline tone but also aggreg…

Thank you for responding to this topic, although what you're saying does disappoint me. I've been an on-and-off Reg reader since the Slashdot days, and I loved the style. But, like many UK media outlets in the past few years, there seems to be a push to "globalize" the product - most notably by replacing .co.uk domains with .com, but also in reducing the cynicism and irreverence that used to make UK media worth readi…

".. like many UK media outlets in the past few years, there seems to be a push to "globalize" the product .. also in reducing the cynicism and irreverence that used to make UK media worth reading even for people who weren't living in the UK."

Isn't this actually a more general cultural shift. On the societal level, or on the level of the entire developed world. It often feels like people are simply tired of cynicism these days.

Being a trained journalist, I have observed something similar in my own country: former witty, extremely-clever-but-cynical outlets have changed to a more neutral style in recent years. I do think this is an obvious win for journalism, or at least for investigative reporting. They can possibly dig a little deeper this way. More focus on the hard work of bringing serious problems to light, less focus on crafting mean headlines.

Also, as a side note, I'd say it is actually much easier to write a "cynical" headline as compared to one that is not mean, but still playful and multi-layered. IMO cynicism is mostly a low-hanging fruit; which is why this is such a common "closet addiction" in many newsrooms.

Re: Ask HN: What happened to theregister.com?

#93

Hello, I'm Chris Williams, the editor of The Register. Maybe I can answer some of these Qs. > what caused this transformation? All things have to evolve and move with the times. As you've said, we were known, for example, for "intentionally-obscure headlines." Guess what, that works for some people - and it was fun - but it was holding us back reaching many more people, not just from the headline tone but also aggreg…

Thanks for sharing Chris.

Sounds basically like you were left with:

"To Assimilate or To Differentiate? That is The [Business] Question."

(to misquote another great British writer)

Re: Ask HN: What happened to theregister.com?

#94

Hello, I'm Chris Williams, the editor of The Register. Maybe I can answer some of these Qs. > what caused this transformation? All things have to evolve and move with the times. As you've said, we were known, for example, for "intentionally-obscure headlines." Guess what, that works for some people - and it was fun - but it was holding us back reaching many more people, not just from the headline tone but also aggreg…

Can you share with us how this is working? Are you indeed seeing a wider audience? I don't visit as much as I used to (I checked just now and wasn't pulled in), but if you're able to better put bread on your tables for the changes, then I get it. I'd be curious if you'd be willing to share any candid observations of what you've seen since drifting these changes in.

Re: Ask HN: What happened to theregister.com?

#95

Hello, I'm Chris Williams, the editor of The Register. Maybe I can answer some of these Qs. > what caused this transformation? All things have to evolve and move with the times. As you've said, we were known, for example, for "intentionally-obscure headlines." Guess what, that works for some people - and it was fun - but it was holding us back reaching many more people, not just from the headline tone but also aggreg…

> as we tune our headlines to match what people expect from an irreverent technical title.

Except you're not irreverent at all anymore. You're basically Ars and CNET. Why on earth you'd abandon your readership to attract people who already read Ars, and are unlikely to move, is beyond me.

Re: Ask HN: What happened to theregister.com?

#97
post #55

Personally I have just discovered the Register this year, and I like them a lot. I have seen how the old style was, yes it different, but I wouldn't say its a run of the mill IT website. Its reporting is pretty good, and they have good opinion pieces, like intel optane possible revolution for IT(1), tracking obfuscation by big tech (2) and safari WebKit limiting mobile web (3) articles. 1. https://www.theregister.com…

The reporting is fine. The commenters do my head in tho

Don't worry -- that goes for the writers, too. ;-)

Re: Ask HN: What happened to theregister.com?

#98

Personally I have just discovered the Register this year, and I like them a lot. I have seen how the old style was, yes it different, but I wouldn't say its a run of the mill IT website. Its reporting is pretty good, and they have good opinion pieces, like intel optane possible revolution for IT(1), tracking obfuscation by big tech (2) and safari WebKit limiting mobile web (3) articles. 1. https://www.theregister.com…

Thank you for including one of my pieces in there!

Re: Ask HN: What happened to theregister.com?

#99

Hello, I'm Chris Williams, the editor of The Register. Maybe I can answer some of these Qs. > what caused this transformation? All things have to evolve and move with the times. As you've said, we were known, for example, for "intentionally-obscure headlines." Guess what, that works for some people - and it was fun - but it was holding us back reaching many more people, not just from the headline tone but also aggreg…

> but it was holding us back reaching many more people, Christ mate! Long term El-Reg reader here. The pure Blightly, homegrown, sarcastic piss taking tone is why I read the Reg, and so do many others. Selling out to some bland US-corporate bullshit WILL loose you readers. And BTW, can we have the 'Paris' icon back? Please.

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