It'll be interesting to see what Substack does in response to this. I can imagine that they'll lose some folks because Twitter's taking a lower rate.
My prediction: bundling. Most of the good content (excluding self-hosted) is now arguably on Substack, but the subscription model is still one-to-one and doesn’t allow them to take advantage of the network effects. There’s a limited number of subscriptions I’m willing to pay for. Bundling economics, if done right, could extract a higher monthly fee from me into the platform. After all, the marginal cost of providing…
Like a rideshare company will pick up groups of passengers from a location and drop them to the same location in the direction you're going - oh, you just discovered buses. That kind of thing?
This is heading towards a you just discovered online magazines/newspapers jokes.
Consider: - bundle the best writers together
- pay them a salary so they feel some comfort
- have an editor who decides
- brand it so people trust the name
etc