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Shopify CTO: our platform is now handling Black Friday level traffic every day

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Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#91

Post by deepfriedbits »

CodeSheikh wrote: post #15

Most of the items I have ordered from non-Aamazon small businesses during COVID-19 crisis is backed by Shopify platform. Their checkout form has a very unique layout so it is easy to tell without looking at the page source.

My hunch is that Shopify is seeing surges in some areas because Amazon has been picked over for many items and can no longer adequately stock what consumers are looking for in some cases.

Many small Shopify retailers have pivoted quickly and are stocking some items that Amazon is having trouble keeping in stock.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#92

Post by doingmyting »

jnbiche wrote: post #89
m0zg wrote: post #29

Earlier quoted context omitted.

Amazon not only recovered their dip, but renewed their 52 week max several times already. And they don't even make much from online retail. To make matters more interesting, AWS seems to be _much_ busier than usual, and spot capacity is all but gone, at least at the price we were paying before. I'm not even sure why that is.

Amazon makes almost 50% of their annual revenue from online retail. Many billions of dollars. It's by far their biggest product category. Yes, through accounting magic, they're making the majority of their profits via AWS, but that's part of Bezos's long-term strategy and could be changed on a dime (at the potential expense of the long-term growth he's targeting). Top line, most of their business is from online retai…

Amazon makes substantially more from AWS than its retail segment. Retail revenue is higher but revenue does not equal profit. For instance last quarter AWS revenue was 13% compares to retail but it contributed 52% of operating income.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#93

Post by guac »

ambicapter wrote: post #82
q92z8oeif wrote: post #2

traffic != sales The whole industry is experiencing a surge in online-window-shopping. Amazon is probably seeing a few blackfridays increase.

I work for an ecommerce business and can attest that orders are up in accordance with the headline.

Same here. We're seeing very out-of-season numbers. In fact we saw another massive uptick this week that was suspiciously timed with the stimulus direct deposits going out (Tuesday/Wed morn).

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#94

Post by chrischen »

MuffinFlavored wrote: post #39
jsonne wrote: post #33

I am presently scaling a client on Shopify who started at a 30k a month ad budget. Today we scaled past $8,000 per day (So a little under 250k a month). I fully expect and we'll hit $500,000 a month in ad spend for them monthly probably in the next 2 weeks. The combination of increased screen time and major companies pulling ad dollars has cratered media prices, and in the process, created a once in a decade opportun…

I'm seeing the opposite. I'm seeing clients who are able to turn off a $30k/mo ad budget and instead seeing sales double based on such an increase in organic traffic from strong SEO.

Yep, we also got a massive spike in organic traffic as well possibly due to stay at home orders.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#95

Post by chrischen »

mparr4 wrote: post #49
jsonne wrote: post #44

Earlier quoted context omitted.

It's in the semi-custom home goods category. Can't get more specific than that.

I sell wall maps: https://ramblemaps.com Just started 3/22. They aren't exactly flying off the shelves. We're getting good traffic but conversion rate is very low. Would you expect a business like mine to be doing well in this climate? Since we're a new business it's hard to tell if it's our product or the market that is our problem.

I don't think the economic climate has hit the part where people are budget constrained yet.

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#97

Post by [deleted] »

doingmyting wrote: post #92
jnbiche wrote: post #89

Earlier quoted context omitted.

Amazon makes almost 50% of their annual revenue from online retail. Many billions of dollars. It's by far their biggest product category. Yes, through accounting magic, they're making the majority of their profits via AWS, but that's part of Bezos's long-term strategy and could be changed on a dime (at the potential expense of the long-term growth he's targeting). Top line, most of their business is from online retai…

Amazon makes substantially more from AWS than its retail segment. Retail revenue is higher but revenue does not equal profit. For instance last quarter AWS revenue was 13% compares to retail but it contributed 52% of operating income.

[deleted]

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#98

Post by kolmogorov »

doingmyting wrote: post #92
jnbiche wrote: post #89

Earlier quoted context omitted.

Amazon makes almost 50% of their annual revenue from online retail. Many billions of dollars. It's by far their biggest product category. Yes, through accounting magic, they're making the majority of their profits via AWS, but that's part of Bezos's long-term strategy and could be changed on a dime (at the potential expense of the long-term growth he's targeting). Top line, most of their business is from online retai…

Amazon makes substantially more from AWS than its retail segment. Retail revenue is higher but revenue does not equal profit. For instance last quarter AWS revenue was 13% compares to retail but it contributed 52% of operating income.

Those are accounting tricks

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#99

Post by 43920 »

mparr4 wrote: post #49
jsonne wrote: post #44

Earlier quoted context omitted.

It's in the semi-custom home goods category. Can't get more specific than that.

I sell wall maps: https://ramblemaps.com Just started 3/22. They aren't exactly flying off the shelves. We're getting good traffic but conversion rate is very low. Would you expect a business like mine to be doing well in this climate? Since we're a new business it's hard to tell if it's our product or the market that is our problem.

As someone who's not a skier, the descriptions are a bit confusing. I read through most of the page thinking this was a service where I could pick any place and you would make a map of it (which would be really cool actually, although I have no idea what would be involved in doing that), and then when I got to the bottom, there were suddenly options for a bunch of places I've never really heard of.

If you're marketing only to skiers, I would make that more clear from the beginning (like, put a picture of someone skiing at the top). Alternatively, I would actually consider buying one of these even though I've never been to these places just because they look cool, but in that case I'd want more information about why you chose these places and what makes them interesting in particular.

(and the maps do look really nice! Actually, this is making me wonder if you could integrate with Strava or something and overlay the details of your trip on top of the map, but I'm not really the target market for that, so I don't know if that would work well or not).

Re: Shopify CTO: our platform is now handling Black Friday level traffic every day

#100

Post by lmm »

kolmogorov wrote: post #98
doingmyting wrote: post #92

Earlier quoted context omitted.

Amazon makes substantially more from AWS than its retail segment. Retail revenue is higher but revenue does not equal profit. For instance last quarter AWS revenue was 13% compares to retail but it contributed 52% of operating income.

Those are accounting tricks

Citation needed. It seems pretty common-sense that retail would be lower-margin than digital services.
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