Earlier quoted context omitted.
One of those "Google is the new AOL" moments hit me when I heard a commercial for Google on the radio recently. Specifically, it was someone explaining that they had a feature built especially for veterans to find jobs relevant to them, and that you could get to it by typing "jobs for veterans" into Google search. It just sounded so much like the old AOL Keyword feature, which a lot of people forgot about, but was li…
Interestingly, that was the idea I distinctly remember from the dinner party: someone suggested the only fix for Internet searches was to implement something like AOL Keywords globally. A central registry of keywords.
The only thing I think is really wrong with search (and all major search engines right now are guilty of this) is making paid ads look very similar to real results, which makes it possible to pay to hijack a result.