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This is the assumption underlying their research, and it is fundamentally not true.
Google can and should customize search results based on location, and it's not just about "local articles" as the article suggests. If enough people from the same general location click on certain results more frequently, then those results should rank higher for others who search from that same general location. We use Google because the results are useful, not because they are "unbiased". Ranking implies some sort…
> I think people will switch back to Google because they find the results more useful, even in privacy mode. I now use duckduckgo as default search engine and my experience is mixed. The problem with google is that sometime you search for something new and then you see the bubble very clearly, which applies non only to search but also to youtube (maybe even more). The problem with duckduckgo is that you are searching…
At this point I don't treat search engines as some sort of dichotomy (Google or DDG or Edge, etc). Rather, I try to use them as a nice blend : Google for when I'm throwing darts at the dartboard and have no idea what I'm looking for, DDG for when I know exactly what I'm looking for (to the point where I can type in the url), so on and so forth.
There's absolutely nothing wrong with using multiple search platforms. Obviously Google is great for when you don't really quite know what you're looking for, but if I want to read Deadspin, typing "deadspin.com" into Google will be the exact same experience on DDG.
Seeing as how most people visit the same websites over and over again, it doesn't make since to just have 1 single search engine (e.g., a Google).
Google can and should customize search results based on location, and it's not just about "local articles" as the article suggests. If enough people from the same general location click on certain results more frequently, then those results should rank higher for others who search from that same general location. We use Google because the results are useful, not because they are "unbiased". Ranking implies some sort…
Found the Google employee.
> Please don't impute astroturfing or shillage. That degrades discussion and is usually mistaken. If you're worried about it, email us and we'll look at the data.
Firefox offers integrated protection against browser fingerprinting, but you have to turn it on because it's off by default: https://support.mozilla.org/en-US/kb/firefox-protection-agai...
Fingerprinting protection is also available on Safari on Mac OS X Mojave and iOS 12: https://www.cnet.com/news/new-safari-privacy-features-on-mac...
Google can and should customize search results based on location, and it's not just about "local articles" as the article suggests. If enough people from the same general location click on certain results more frequently, then those results should rank higher for others who search from that same general location. We use Google because the results are useful, not because they are "unbiased". Ranking implies some sort…
Should there not be an opt-out option though?
Earlier quoted context omitted.
> I think people will switch back to Google because they find the results more useful, even in privacy mode. I now use duckduckgo as default search engine and my experience is mixed. The problem with google is that sometime you search for something new and then you see the bubble very clearly, which applies non only to search but also to youtube (maybe even more). The problem with duckduckgo is that you are searching…
> The problem with duckduckgo is that you are searching for something specific or something you saw months ago and don't remember well then google's index and tracking can be useful. At this point I don't treat search engines as some sort of dichotomy (Google or DDG or Edge, etc). Rather, I try to use them as a nice blend : Google for when I'm throwing darts at the dartboard and have no idea what I'm looking for, DDG…
"With no filter bubble, one would expect to see very little variation of search result pages — nearly everyone would see the same single set of results." This is the assumption underlying their research, and it is fundamentally not true.
https://twitter.com/searchliaison/status/1070027261376491520