I get that Intel feels threatened by AMD. They are trying to impress the consumers... but bullshitting a demo is a very bad move! When a consumer decides to build a new PC, the characteristics of the product matter, but so does the reputation of the company that manufactures it. Right now Intel is putting too much effort into sketchy marketing practices: it undermines the actual work being done on their processors by…
I can imagine few cases where first-to-right-the-bell performance on a single core determines if you get a specific quote in HFT but that's that.