I think this has been discussed before - The whole foundation of SalesForce is absolutely tracking every inch of a user, who you were what whitepaper you downloaded, where you're from, which stage of the funnel you're in, which industry you belong to, what's your company size, what's its revenue and the list goes on.. So, this is pretty ridiculous coming from a CEO of such a company, but hey, any publicity is good pu…
I don't think he's lying. But the reasons he wants GDPR are probably just as calculating as you would expect: 1. They already had to do most of this work for GDPR already so the cost will be lower 2. By saying this, he can be invited to meet with legislators who will shape the law. 3. Smaller competitors or startups will be discouraged from entering the market due to an increased regulatory environment (similar to PC…
1. Insulating himself from future lawsuits. Judges look very favourably towards corporations that try to work with regulators before a crisis.
2. Legislating a fix reduces market demand for a technical fix. Imagine a world where a competitive platform to the internet / the web arises. In such a case if the public feels safe because of legislation then they're less likely to abandon the previous web.
3. Realistically speaking any action that would be devastating for Salesforce would be devastating for the US economy / intelligence apparatus; so either way there is going to be some measure of tracking for some amount of time. The real issue that Saleforce needs to handle is to ensure that it's ahead of its competitors and to do that it needs to see where the regulatory environment is going and plan its strategy around that.