How to succeed in MrBeast production (Leaked PDF) • Hacker News Board

Re: How to succeed in MrBeast production (Leaked PDF)

#861

Post by p_j_w » Mon, Sep 16, 2024, 4:20 PM UTC

aantix wrote: post #393

gleventhal wrote: post #359

I don't have the energy for an intellectual debate, but personally, I have the sense that Youtube is net bad for the world and the monetization of Youtube has incentivized and amplified mediocrity, stupidity, and social decay. I don't follow or watch Mr Beast videos, but from what I've seen, they are largely driven by a money fetish and as far as "creativity", it feels on par with the more boring "What would you rath…

>Youtube is net bad for the world Disagree. The outliers don’t determine the value of the platform. The videos of people creating, fixing, coding, diagnosing, doing every day random things - those are a gift to humanity. Those visual demonstrations transcend language. Because of this, YouTube is more important than Google or any written word website. Knowledge share is finally global.

> Disagree. The outliers don’t determine the value of the platform.

Agreed.

> The videos of people creating, fixing, coding, diagnosing, doing every day random things - those are a gift to humanity.

These seem like the outliers.

Re: How to succeed in MrBeast production (Leaked PDF)

#862

Post by 4star3star » Mon, Sep 16, 2024, 4:21 PM UTC

codedokode wrote: post #753

Interesting, I only learned about this Youtuber recently, maybe 2 months ago or so despite him having so many views. Youtube seems to be good at not showing you what you don't search for. What his videos are lacking in my opinion is the quality of scenario and planning. They build an expensive set, give away a large prize but the challenges are either too simple or not very creative. Too little challenges, too little…

I find his stuff sloppy and uninteresting, too, and he has no charisma. This just goes to show that he really does know what he's doing. He identified the statistically meaningful things to focus on and perfect. Imagine if he was just the producer for someone who actually gave a crap about making quality content.

Re: How to succeed in MrBeast production (Leaked PDF)

#863

Post by p_j_w » Mon, Sep 16, 2024, 4:23 PM UTC

chucksmash wrote: post #830

darby_nine wrote: post #789

I can't be the only person disturbed by the penetration of terms like "obsession" into nominally professional culture. You should not be asking your employees to qualify for DSM symptoms just to not get fired (with severance, lol, that is genuinely a step up from nothing even if it's clearly meant to soften the psychological shock of reading about A- B- and C- employees).

"Obsession" predates the DSM and psychiatry as a profession.

So does schizophrenia.

Re: How to succeed in MrBeast production (Leaked PDF)

#864

Post by yeukhon » Mon, Sep 16, 2024, 4:27 PM UTC

trustno2 wrote: post #586

I hate the actual content he produces - the first time I watched it, I kept thinking it's a trailer because of all the cuts and I wondered, where is the actual video, when I realized no, I am watching the actual video - but I have to commend the grind. He is trully obsessive about getting the most views, almost soullessly designing the perfect viral content, caring about every second. He literally starts with the thu…

Lol he didn’t build 1000 houses. 100 only. But also, I think many of the houses were rushed to build… so…

Re: How to succeed in MrBeast production (Leaked PDF)

#865

Post by yeukhon » Mon, Sep 16, 2024, 4:28 PM UTC

JohnMakin wrote: post #838

It seems like the last several months have seen a trickle of information being leaked since the recent scandals involving Chris Tyson and some video series from former employees "exposing" the channel as basically scripted reality TV (I thought that was already well known, it's pretty obvious if you spend more than a few minutes watching it). What Donaldson has done is effectively hack the Youtube algorithm, and as a…

The abuse and toxic workplace had been exposed a few years back but nobody took those allegations seriously

Re: How to succeed in MrBeast production (Leaked PDF)

#866

Post by kart23 » Mon, Sep 16, 2024, 4:29 PM UTC

> and of course, more money then you could ever dream of making at any other company.

I didn't really find anything in the pdf outrageous except this line.

Re: How to succeed in MrBeast production (Leaked PDF)

#867

Post by Applejinx » Mon, Sep 16, 2024, 4:37 PM UTC

II2II wrote: post #734

bayindirh wrote: post #698

Earlier quoted context omitted.

> Replace "youtube videos" with whatever the company is trying to achieve. Some counterpoints: - Xerox knowingly didn't fix the problematic gear trains to guarantee periodic part changes, prioritizing money over "best copier possible". - Ford didn't fix Pinto's fuel tank, prioritizing cost minimization over "best possible car in its class". - Microsoft is did tons of shady things in its OS development history to prio…

I suspect the intent was the best for the customer. Like it or not, YouTube is the customer here. The viewers are YouTube's customers.

I'd say the viewers are YouTube's quatloos.

Advertisers and people seeking behavior modification out of populations are YouTube's customers. MrBeast understands this. The MrBeast goal is to get and stay #1 at whatever YouTube wants, for the purpose of being #1 at whatever YouTube wants. That purpose can be any number of things, MrBeast doesn't care. It's purpose-agnostic.

Re: How to succeed in MrBeast production (Leaked PDF)

#868

Post by methods21 » Mon, Sep 16, 2024, 4:37 PM UTC

Reads like a "How to PM" and "Extreme Ownership" rolled into 1 doc.

The one area that I'm wondering a bit on is the statement that you need to be working on multiple 'videos' aka projects at 1 time and if your not then your a FAILURE... so whose priority list is "prio" when, lets say, you are working on 5-10 projects? And they all have prios/emergencies etc.... Interesting expectation setting here. And concludes with a rather harsh statement too with the "failed as a MrBeast employee that day"...

For reference: Work on multiple videos EVERYDAY Please do not come in and only work on one video during a workday. That’s how you fall behind on future videos and create a nasty cycle that i’m trying to stop. If you drop everything and go all in on a video for 3 days then that’s 3 days your other videos will fall behind and eventually you’ll have to drop other videos to focus on those videos and it will snowball into you can’t do anything but focus on what’s right in front of you because you murdered any lead time you had. If you ever only work on one video during a day, you failed as a MrBeast employee that day

Re: How to succeed in MrBeast production (Leaked PDF)

#869

Post by throwaway48476 » Mon, Sep 16, 2024, 4:39 PM UTC

folken wrote: post #708

bayindirh wrote: post #698

Earlier quoted context omitted.

> Replace "youtube videos" with whatever the company is trying to achieve. Some counterpoints: - Xerox knowingly didn't fix the problematic gear trains to guarantee periodic part changes, prioritizing money over "best copier possible". - Ford didn't fix Pinto's fuel tank, prioritizing cost minimization over "best possible car in its class". - Microsoft is did tons of shady things in its OS development history to prio…

I think this is exactly the point that MrBeast is trying to make. By being best YOUTUBE videos it means to focus on whatever appeals to the algorithm. It doesn't mean you are better informed, or better entertained, as long as the click-through-rate is great and the minutes people watch the video is maximized. You could say the same thing is true for Xerox, for them the best doesn't necessary mean that they sell you t…

Youtube needs a metric to not promote low quality videos with low intentionality. No one searches for Mr beast videos with intent to watch them. The audience is primarily children who will watch whatever slop the algorithm puts in front of them. We need something like china where algorithms push quality educational content.

Re: How to succeed in MrBeast production (Leaked PDF)

#870

Post by yeukhon » Mon, Sep 16, 2024, 4:42 PM UTC

xrd wrote: post #81

I have kids and I'm really bothered by MrBeast. I had to buy goddamn chocolate bars at Walmart because of him. I acknowledge he is creative and driven but the content is such crap, with a few exceptions that my kids point out. But, what's the alternative? For example, I love 3brown1blue videos. But, it is too advanced even for my eleven year old. Mark Rober videos are great, and my kids love them, but he's even insid…

I like Practical Engineering. I also watch a lot of quality family vblog. You can tell genuine content vs influencer contents I am sure

Mark Rober has turned into very content-driven since a few years ago. He used to spend more time on explaining how the science works. His “toys” are also copycat from existing competitors