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Apple halted M2 chip production in January amid 'plummeting' Mac sales

macrumors.com

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Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#861

Post by Tagbert »

Mindwipe wrote: post #233
kevinherron wrote: post #35

I doubt this is about price like some people in here are suggesting. Maybe a little bit overall market trend, but primarily I would wager it’s because many, many people bought the M1 when it came out and it’s so good that the only people buying M2 are those who waited - it’s a fine spec bump, but not something you would be tempted to upgrade from M1 for.

Why not both? (Also I think Apple have a long term issue that the MacOS software story is very, very bad and getting worse and now the sheer performance hype of the M chips has worn off customers might actually look at things like "this is literally no use whatsoever for gaming" and get put off by it.)

For gaming. I guess that matters to some people. Those people have never been Mac buyers so that is no change.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#862

Post by dragonwriter »

matheusmoreira wrote: post #859
donkeyd wrote: post #283

Earlier quoted context omitted.

There's a lot of crypto shills that want to scare people into thinking fiat will inevitably fail, so people buy their imaginary currency.

The "shills" are not wrong. Every single currency that ever existed went to zero. The USD will be no exception. Honestly, BTC will be no exception either.

> Every single currency that ever existed went to zero

False, and you give two examples that disprove the claim:

> The USD will be no exception. Honestly, BTC will be no exception either.

See, that’s two that have not gone to zero (there ate lots more), but which you merely conjecture will.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#863

Post by p_j_w »

astrange wrote: post #550
wkat4242 wrote: post #435

Earlier quoted context omitted.

> AND a culture that's always willing to accommodate new people. Try getting a green card even as a trained European. Good luck :) Not that I'd ever be interested in living in the US. I prefer a country with a decent social security safety net and socialized healthcare. And where people can't just run around carrying guns. Spain is not perfect but I have way fewer things to worry about here. So I can relax and enjoy…

It seems to be a common belief with Europeans that the US has no safety net or public healthcare at all, but of course this isn't true. It's just mainly targeted at poor or old people.

I don't think most Europeans believe we have no social safety net or public health care, just that it's woefully inadequate.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#864

Post by viraptor »

simonh wrote: post #177
ralfn wrote: post #161

Earlier quoted context omitted.

Which is weird, because barely any part of it is produced in the US. So it's not that their costs are going up. They are just not realizing they are self sabotaging in terms of opportunity costs. If they adjust prices to purchasing power, with at least 30% profit marge, windows laptops and chromebooks would be having crisis talks right about now. People would prefer the Apple stuff, but not at that price. Even if you…

This isn't the first time Apple sales have taken a hit in a downturn. The issue is if they significantly cut margins now, when the economy swings back up again the risk is they'll face an uphill battle growing margins again. People delaying purchases, or buying lower spec models or alternatives now may well want to upgrade sooner when their financial situation improves. If Apple sacrifices margins they risk losing ou…

> If Apple sacrifices margins they risk losing out on those high margin sales return in a few years time.

Changing the official price is not the only way to go. Apple is one of very few places which doesn't regularly run sales and promotions to adjust the sales of their products. They could easily run an Easter sale that takes a month, then something else again. This wouldn't change their margins long term.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#865

Post by mulmen »

Axsuul wrote: post #857
mulmen wrote: post #523

Earlier quoted context omitted.

It's trash. My MacBook has been an adversary for years now. My 2014 MacBook finally aged out and doesn't get updates. I have no idea why I would buy another Mac. There's zero value proposition. I'd rather replace the battery and install Linux.

So just to be clear, you’re basing your qualms on a 10 year old MacBook?

I use a 2019 MBP at work. I haven't seen anything compelling from Apple on the software front in a decade.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#866

Post by alchemist1e9 »

kristianp wrote: post #670
alchemist1e9 wrote: post #74

Earlier quoted context omitted.

> The dollar is insanely strong right now This is a bigger story that isn’t being told properly often. The recent BRICS currency move is about them panicking over increasing dollar global dominance. Checking recently I can’t find any major currency that is up against the dollar over last 10 years. US productivity is running away from the rest of the planet is another variable and with rapid on shoring of numerous ind…

The dollar's strength has much to do with the US leading the world in interest rate rises. Its not "dominance about to go into hyperdrive", it should slow the economy by hurting domestic spending and exports.

Except it was also strong when interest rates were almost zero?

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#867

Post by alchemist1e9 »

telotortium wrote: post #803
alchemist1e9 wrote: post #617

Earlier quoted context omitted.

Exactly. I see it like you do. I have yet to see quantitative numbers that suggest a downfall for the American empire. The discussion always turns to hyper political issues and problems, like race or guns, or healthcare systems. Yet if we look at more practical questions like productivity, innovation, efficiency, energy, food, … etc. What downfall? It looks like it is growing and I agree there is a possibility that t…

Transition from the republic to the empire

Good point and likely what is happening.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#868

Post by viraptor »

Clubber wrote: post #157
mattrighetti wrote: post #41

Earlier quoted context omitted.

Probably also because a lot of people didn’t see the point in upgrading to this new M2. I noticed that a lot of users also seem to go for a used M1 because it got cheaper and it’s still insanely good.

I bought an M1 MacBook Pro when they came out and I like it a lot. What concerns me about future revisions of the CPU is it will get hotter and the fan will get noisier. One of the best features of the M1 is the fan hardly comes on, and when it does, it's very quiet / low RPM.

> about future revisions of the CPU is it will get hotter and the fan will get noisier.

Hasn't happened yet. I've got M2 max in mbp for a while and I still have not heard the fan even once.

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#869

Post by [deleted] »

Tagbert wrote: post #843
ouid wrote: post #481

Earlier quoted context omitted.

There is no justification for putting a computer with 8GB on the market. Not even the most extreme budget computer should be built with 8GB, this is just a scam.

What do you base that on? If you are an HN reader there is a good chance that you do some kind of technical work that may push a computer more than a basic user who just does browsing, email, social media, and text-based work. 8GB is enough for those kind of activities, particularly the way people do mostly single-task work. That kind of usage may not justify spending extra for more RAM. If you are doing development,…

[deleted]

Re: Apple halted M2 chip production in January amid 'plummeting' Mac sales

#870

Post by Mindwipe »

Tagbert wrote: post #861
Mindwipe wrote: post #233

Earlier quoted context omitted.

Why not both? (Also I think Apple have a long term issue that the MacOS software story is very, very bad and getting worse and now the sheer performance hype of the M chips has worn off customers might actually look at things like "this is literally no use whatsoever for gaming" and get put off by it.)

For gaming. I guess that matters to some people. Those people have never been Mac buyers so that is no change.

That's fundamentally not true. If someone is a hardcore gamer then they probably weren't buying Macs, but most customers do a bit of everything, and I would wager a very significant percentage of Mac users want to game a bit.

But major gaming studios like Blizzard who have normally made Mac versions of their titles are abandoning the Mac now. Epic is banned. The great white (and always misguided) hope that iOS games would come en-masse has not panned out at all. The library has been decimated by the withdrawal of 32bit support. Metal is not gaining development traction. Boot Camp is no longer an option.

The software story for the Mac is getting worse not better, and that is a problem for Apple.

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