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Our approach to advertising

openai.com

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Re: Our approach to advertising

#81
post #53

Not to long and we are going to start seeing LTO (LLM Training Optimization) become the new SEO.

I work in marketing, this is already a thing but it's called AEO (Answer Engine Optimization). Generally it's not _hard_ to write in such a way that models hook into the desired messages in text, but if you're not careful you look like a cult leader when you do it. I hate it but this is the Internet we got.

Do you have an example of a text or site written in a way that's been AEO'd? I'd be interested to know what that looks like, especially if it sounds cult-ish.

Re: Our approach to advertising

#83
post #38

> We keep your conversations with ChatGPT private from advertisers, and we never sell your data to advertisers. Are they mincing words here? By selling your data they mean they'll never package the raw chats and send them whoever is buying ads. Ok, neither does Google. But they'll clearly build detailed profiles on every preference or product you mention, your age, your location, etc. so they know what ads to show yo…

"We don't sell your data. We sell OUR data about you!"

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Re: Our approach to advertising

#84
This is going to be very bad. Clearly defined ads is the start but they will eventually mixed ads into responses in the form of sponsored content. It's just the natural progression of things.

Re: Our approach to advertising

#87
post #19

This sounds exactly like what Google used to say about search results. Just a few ads, clearly separated from organic results, never detracting from the core mission of providing the most effective access to all the world’s information. (And certainly not driven by a secret profile of you based on pervasive surveillance of your internet activity.)

(In)famously, Google's motto used to be "Don't be evil"

Scary to think about, if moving away from "Don't be evil" is the precedent for an "AGI company"

Re: Our approach to advertising

#88

>In the coming weeks, we’re also planning to start testing ads in the U.S. for the free and Go tiers They didn’t even start with free, already a paid subscription included.

Including advertising in a paid product should be punishable by public flogging.

What ought to be the punishment for falling for the line that paying for something means no ads?

Re: Our approach to advertising

#89
post #49

I think Google has already shown that in the long run, people accept ads and prefer them to paying a subscription fee. If that weren’t true, then YouTube Premium would have double-digit % of youtube users and Kagi Search would be huge.

Kagi Search is huge! (for those using it)

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