Earlier quoted context omitted.
They're dramatically less expensive than original OEM, but UB clearly is targeting them with this release/aggressive pricing. It remains to be seen if UB's pricing (particularly $50 on the "Wizard") is just temp to get their foot in the door. I suspect it is; and we'll see the price increase later.
> I suspect it is; and we'll see the price increase later. I used to use Ubiquiti gear a number of years ago, but left when they started moving into an Apple-esque "prosumer" direction with corresponding price increases. That, and the constant bugs.
Ubiquiti's G3 Instant entry level camera was launched at $30 in 2021; which is $55 adjusted for inflation, but they're actually selling it for $80. The G4 Instant is $99 and G6 Instant is $180(!). Keep in mind this is their cheapest, entry level, offering in the camera space.
Whereas if you contrast these prices with a Reolink E1 Pro which is $55 (with free shipping) and superior to the G4 Instant in every metric (lens quality, pixel count, PTZ, ONVIF support, et al). This essentially makes this a space that Ubiquiti is no longer interested in competing in.