Possibly more curious than the investment: > Nvidia will also have Intel build custom x86 data center CPUs for its AI products for hyperscale and enterprise customers. Hell has frozen over at Intel. Actually listening to people that want to buy your stuff, whatever next? Presumably someone over there doesn't want the AI wave to turn into a repeat of their famous success with mobile. In the event Intel ever do get US…
If you were a big enough customer you could get a SKU for you, too. E.g. hyperscalers have Xeons which are not available for any other customers for any price.
They turned down Acorn about the 286, which led to Acorn creating the Arm, they have turned down various console makers, they turned down Apple on the iPhone, and so on. In all cases they thought the opportunities were beneath them.
Intel has always been too much about what they want to sell you, not what you need. That worked for them when the two aligned over backwards compat.
Clearly the threat of an Arm or RISC-V finding itself fused to a GPU running AI inference workloads has woken someone up, at last.