This is a rather disturbing move to me, as I am a YouTube addict and adblocker user. I use NextDNS, a DNS-based service that's like your own PiHole in the cloud. It is sometimes tricky for me to disable adblocking! There are a couple of approaches. Resetting my DNS servers to defaults is disruptive and error-prone; it's a non-starter. I find it peculiar that there is no knob on NextDNS that says "disable blocking fea…
YouTube is testing a more aggressive approach against ad blockers
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Re: YouTube is testing a more aggressive approach against ad blockers
#82Is there some business school teaching people that the sure way to profit is through an arms race against your own customers?
Re: YouTube is testing a more aggressive approach against ad blockers
#83>“YouTube’s ad-supported model supports a diverse ecosystem of creators, and provides billions of people globally access to content for free with ads,” the company’s statement says.
Let's at least be 100% honest with everyone and stop with the disingenuous garbage:
1. Ad-blocker usage is roughly 25-30% of US users.
2. The average YouTube content creator makes less than 0.02 per ad view and thus why many of the large ones choose to use sponsors instead. Most YouTube content creators aren't making ANY money, let alone enough for them to care all that much. For those that are, they're doing just fine w/ad-blockers being used.
3. Google made nearly $70 billion in Q1; they're not hurting at all, especially their executives.
4. The on-going rise in the use of ad-block technologies is simply because platforms, sites, etc, are all absolutely inundating viewers with so much trash in an effort to make more money that it's almost a requirement to use them without having a shitty experience.
Re: YouTube is testing a more aggressive approach against ad blockers
#84This is a rather disturbing move to me, as I am a YouTube addict and adblocker user. I use NextDNS, a DNS-based service that's like your own PiHole in the cloud. It is sometimes tricky for me to disable adblocking! There are a couple of approaches. Resetting my DNS servers to defaults is disruptive and error-prone; it's a non-starter. I find it peculiar that there is no knob on NextDNS that says "disable blocking fea…
Re: YouTube is testing a more aggressive approach against ad blockers
#85This is a rather disturbing move to me, as I am a YouTube addict and adblocker user. I use NextDNS, a DNS-based service that's like your own PiHole in the cloud. It is sometimes tricky for me to disable adblocking! There are a couple of approaches. Resetting my DNS servers to defaults is disruptive and error-prone; it's a non-starter. I find it peculiar that there is no knob on NextDNS that says "disable blocking fea…
Re: YouTube is testing a more aggressive approach against ad blockers
#86I wonder if we're gonna see an ad-blocker-blocker-blocker kinda race going on here. As long as the code runs in the users' browser, there should be a way around it. Makes me wonder if they'll ever move to WASM... though I assume there's gonna be ways to block ads regardless.
That's exactly what's been going on with Twitch for the past several months, and frankly Twitch is winning. All of the ad blockers are now pretty jank. Sometimes they don't work at all, sometimes you need to refresh a couple times to get the stream to play. I think Alternate Player somehow still works despite being unmaintained, but its stream is always 5+ seconds behind no matter how you tweak the buffer settings.
I am using Firefox with uBlock origin and don't have those issues on Twitch.
Re: YouTube is testing a more aggressive approach against ad blockers
#87Strange move, people use adblockers for a reason, 2-3 unskipable bs ads. Instead better limit quality to 480/720p. This way they'll save money for traffic. No adblocker?, Can go up to 1080p. Yt premium?, Welkome to 4k. Yt premium+?, Welcome to >8k
Re: YouTube is testing a more aggressive approach against ad blockers
#88I wonder if we're gonna see an ad-blocker-blocker-blocker kinda race going on here. As long as the code runs in the users' browser, there should be a way around it. Makes me wonder if they'll ever move to WASM... though I assume there's gonna be ways to block ads regardless.
That's exactly what's been going on with Twitch for the past several months, and frankly Twitch is winning. All of the ad blockers are now pretty jank. Sometimes they don't work at all, sometimes you need to refresh a couple times to get the stream to play. I think Alternate Player somehow still works despite being unmaintained, but its stream is always 5+ seconds behind no matter how you tweak the buffer settings.
Re: YouTube is testing a more aggressive approach against ad blockers
#89I would be more accepting of ads in general if:
1 - they were all served from the primary websites server - eg yahoo blaming third party ad servers for injecting virus scripts and taking no responsibility is not okay with me.
2 - I had easy choices to block ads for things like gambling and alcohol at the ip level, not just browser level.
3 - no flashing animated ads on static text pages. I am amazed at some pages I see trying to read 6 sentences and instead I get three at a time with 3 moving ads taking up most of the space.
Obviously it'd be fine to have moving ads during a 'commercial break' in a video.. but overlay a banner over it or next to it and having it moving is just wrong imho.
I didn't use youtube much at all for a long time, but have recently trained the thing to give me interesting videos about CSS, new tools like framer io, clickup, AI, 'productizing' and other helpful content is now available to me easier now..
So if I could not block ads on youtube now, I would have to pay the $12 for premium if that's what it costs.. I would suggest having a checkbox to add in a $5 bucket for tips to content creators and give a way to tip multiple of 10 cents or something - as I would like to support some of the folks adding value to the platform, and I'm guessing going 12 premium wouldn't help them much if at all.
A few days ago I brought up some lists of 'YT watch history' - it's a decent amount for me the past few months - if 2 minutes of time was added to each one, and I had an employer, that company would be burning a fair amount of money for me to wait for ads each week at this point.
I also worry that ads at beginning of videos can be unfair when it seems a good percentage of videos I click then skip into a bit and find that they are not what I was expecting / hoping for and the click itself, 3 second buffering, and 2 second seek - were a huge waste of time, I can't imagine getting hit with added ads in those equations.
Re: YouTube is testing a more aggressive approach against ad blockers
#90Is there some business school teaching people that the sure way to profit is through an arms race against your own customers?
Googles customers are the advertisers. The viewers are the product. It's amazing google has tolerated bad product (Ad-block users) as long as they have.