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‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

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Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#82
Among other issues at Lucasfilm before the acquisition was they just didn’t make much anymore. Star Wars, one of the biggest series ever created, sat from 1984 to 1999 without any features (outside of Ewoks made for TV entries). The universe was left to novelists and game creators. Indiana Jones was similar.

Both of these were created in the spirit of serials, but then the series stopped unceremoniously.

Other entries like Willow weren’t main stream hits and Lucasfilm just stopped making movies for about 10 years. By the time George Lucas directed again it had been 22 years since he had directed a movie.

A lot of wonderful things have come out of Lucasfilm, but it was pretty much abandoned by the 90s.

Both the Star Wars and Indy universes are great, but let new creators make new things. I’d much rather see a mediocre original concept than yet another mediocre franchise movie.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#83
post #10

The movies have been quite profitable even after Hollywood accounting. Without even talking about licensing and merchandising, how much more money were the movies supposed to make?

I think it's more that Disney noticed they were losing momentum with Star Wars and decided to delay or cut theatrical projects planned for 2020 - 2024. "Too much too fast" was the line from Bob after Solo was released. "We will take a pause, some time, and reset... there will be a bit of a hiatus." Covid probably had a role too, and the success of the Mandalorian. The Boba Fett film became a streaming series, the Kenobi film became a streaming series.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#84

I am going to lose some karma over that comment: As someone who has not watched star wars before being adult but is pretty fond of fantasy and sci-fi, I am wondering if the simplest explanation for the constant disappointments is that the universe and source material are not that great in the first place. Is it possible that in 2023, a good chunk of the love for star war movies is due to fond childhood/90's memories…

It pains me to say this, especially since I saw Star Wars in the theater over 10 times when it first came out, but you have a point.

When I was a kid, I saw Star Wars over 10 times in the theater, and I LOVED it. For the time, it was revolutionary science fiction film. But I remember after the first time I saw it with my dad and I excitedly asked him "what did you think?" He said it was over rated. I remember being crushed by that comment, but now.. I dunno. The plot is pretty weak and predictable.

But I think that's why a lot of fans are so disappointed by the new Disney star wars material. Rogue One seemed like such an elevation of Star Wars - Star Wars for grown ups. And the hope, at least of me, was that Disney+ would run with that. But after Boba Fett, I just walked. It was atrocious.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#85
post #18

Earlier quoted context omitted.

> a forced, ideologically-driven tarnishing of their childhood memories I'm sure there is a minority that believes this, but the majority know that there is no ideological drive, only a greed one. Alignment with current social issues happens based on calculations of profit, not based on sincere ideological commitment. Making good movies is hard, making movies following current social issues is easy. Both bring money,…

> Alignment with current social issues happens based on calculations of profit, not based on sincere ideological commitment. Yeah, Bud Light was just “calculating profit” when it alienated its customer base.

Yes, they did. They had a calculated marketing campaign where they paid various influencers to market towards their respective audiences. I'm sure they made a risk analysis - and if you look at other transgender influencers paid by other companies who were spared this moral outcry, you'll see that it's more bad luck than anything else that the conserviative media machine focused so much on them.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#86
post #74

Earlier quoted context omitted.

Yes, I know because Stan Lee created the X-men, people love to claim Marvel was always super progressive. I'm sorry, but that simply is not the case, and you are wrong. 99% of comic books I own have zero trace of your supposed progressivism.

What's an example of Disney "progressivism" that didn't exist in Pre-Disney Marvel?

Race and gender swapping every established popular character? Checklist casting? Butchering She-Hulk and The Wasp with this insane "girl boss" fetish (Let's not forget the cringe girlboss moment from Endgame)? Making shows like "Echo" and "Agatha Harkness" that appeal to almost no one for the sake of having female leads?

This isn't even considering the comics, which as an industry, has been dying because of all the same behaviors. Last I heard The Punisher's wife came back from the dead to berate him for killing people and to divorce him.

Who wants to read that tripe? Who wants to listen to Ant-man's annoying daughter lecture people? No one.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#87
post #18

Earlier quoted context omitted.

> a forced, ideologically-driven tarnishing of their childhood memories I'm sure there is a minority that believes this, but the majority know that there is no ideological drive, only a greed one. Alignment with current social issues happens based on calculations of profit, not based on sincere ideological commitment. Making good movies is hard, making movies following current social issues is easy. Both bring money,…

>Alignment with current social issues happens based on calculations of profit, not based on sincere ideological commitment. I guess they need to do a better job with their market research. Because destroying Luke Skywalker and redefining the Mary Sue trope doesn't seem like what the public wanted.

Did you read my previous comment? I explained reasonably clearly that they didn't focus on making a good movie. You yourself are saying that destroying Luke Skywalker and redefining the Mary Sue trope doesn't seem like what the public wanted. But I'll guarantee you that there was a lot of market research which determined that:

- strong female leads are popular

- "defying expectations" is popular

- Marvel style humor is popular

And when you put those things together without caring about making a good movie, you will do things like destroying Luke Skywalker, or redefining the Mary Sue trope. These things didn't happen because they wanted them to happen, they happened because they didn't care enough to not make them happen.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#88

I am going to lose some karma over that comment: As someone who has not watched star wars before being adult but is pretty fond of fantasy and sci-fi, I am wondering if the simplest explanation for the constant disappointments is that the universe and source material are not that great in the first place. Is it possible that in 2023, a good chunk of the love for star war movies is due to fond childhood/90's memories…

This is my feeling as well, but I find that going up against Star Wars fans is a pointless and unrewarding endeavor.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#89

I am going to lose some karma over that comment: As someone who has not watched star wars before being adult but is pretty fond of fantasy and sci-fi, I am wondering if the simplest explanation for the constant disappointments is that the universe and source material are not that great in the first place. Is it possible that in 2023, a good chunk of the love for star war movies is due to fond childhood/90's memories…

I also watched star wars as an adult. I find the source material average.

Re: ‘The Force has left Lucasfilm’: how Disney can salvage its $4B investment

#90
post #74

Earlier quoted context omitted.

What's an example of Disney "progressivism" that didn't exist in Pre-Disney Marvel?

Race and gender swapping every established popular character? Checklist casting? Butchering She-Hulk and The Wasp with this insane "girl boss" fetish (Let's not forget the cringe girlboss moment from Endgame)? Making shows like "Echo" and "Agatha Harkness" that appeal to almost no one for the sake of having female leads? This isn't even considering the comics, which as an industry, has been dying because of all the s…

> Race and gender swapping every established popular character?

What exactly makes that "progressivism"? Also why don't you consider characters like X-23 a gender swapped Wolverine?

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