Earlier quoted context omitted.
Many people wouldn’t buy a Meta product if it would save their life. Airball by Meta doesn’t mean anything with respect to the market potential.
They sold plenty of them, 20 million which is by all metrics a success. It’s getting those people to put them on beyond the initial honeymoon period that’s seemingly the issue. Everyone I know who bought one raved about it and considers it a great experience it's just the barrier to charging something then putting it on your face is really huge.
And that's a huge issue because it means they're likely never going to buy a face computer again until the form factor dramatically changes. Which suggests that the primary target audience for the new Apple headset has already left the market.
From Meta's perspective, 20 million devices sitting in a closet generating zero future revenue is not a success.