Rebranding FLoC Without Addressing Key Privacy Issues

Post by nindalf » Sat, Jan 29, 2022, 11:23 AM UTC

xg15 wrote: post #78

throwawaythekey wrote: post #77

Earlier quoted context omitted.

> Image you were robbed and the robber suddenly asked if your issue with him could be solved if he only took half of what's in your wallet. The pejorative robbed is doing a lot of heavy lifting here. Advertising is how users pay for free services. Making the form of payment more agreeable is a worthwhile goal. As full disclosure I earn a living in the advertising ecosystem. Any feature that means stakeholders stop as…

> pay for free services If you pay for it, it's not a free service, so which is it? The whole model hinges on the fact that no kind of payment is advertised, not ads and especially not tracking. (If the GDPR prompts are good for anything then at least for making this bit more obvious) If you treat this as payment, wouldn't you require an actual business relationship with those users? Also by that logic, Google just u…

Post by asvitkine » Sat, Jan 29, 2022, 11:51 AM UTC

josefx wrote: post #74

bfung wrote: post #12

Use a different browser that’s not chrome. Problem solved. Disclaimer: I don’t use Brave because I don’t want to see more ads. In the 90s, there were little banner ads that ran on your pc in the same app that helped you connect to the internet. That’s essentially what Brave is, except I don’t NEED to see more ads, as I needed to pay for internet in the early days. Just us a browser that blocks cookies.

Wont work, the moment this lands in Chrome websites will check for it and if your non chrome browser doesn't implement it they will redirect you to an upgrade your browser page. Browsers that fake it will get the same treatment, do not track has already shown that advertisers will not respect any attempt to prevent tracking by the user.

Post by [deleted] » Sat, Jan 29, 2022, 12:09 PM UTC

adamsvystun wrote: post #53

I hate tracking as much as the next guy, but this article is so disingenuous that it's painful to read. If you literally look up the most upvoted HN article about FLoC [1], it specifies two main issues with FLoC in BOLD: Fingerprinting and Cross-context exposure. Which if I understand correctly the Topics API fixes. But the article implies that these are minor problems that we never really cared that much about. Whet…

Post by [deleted] » Sat, Jan 29, 2022, 12:11 PM UTC

jqpabc123 wrote: post #2

"Don't be Evil" wasn't a motto --- it was a warning. A peak into their mindset that foretold what they were thinking and where they were headed. They sell you and your privacy to their "associates" --- aka, anyone willing to pay in some way. Their concern for your interests only extends to the level required to invade your privacy. The thing I find most disappointing is the fact that it took so many so long to realiz…

Post by HWR_14 » Sat, Jan 29, 2022, 12:34 PM UTC

hyperbovine wrote: post #69

bfung wrote: post #57

Earlier quoted context omitted.

> never saw a single ad That cannot be true; brave cannot block first party ads. I’m saying something very simple: 1. Brave is a browser like any other, in fact, built on top of chromium. 2. The ad blocking can be achieved with ad blockers using normal browsers. There’s ways to block cookies too. 3. Brave has presets for 1&2. Additionally, Brave adds on top more opt-in ads using BAT as an incentive. Hence, use a norm…

> That cannot be true; brave cannot block first party ads. Do all sites on the internet employ first party ads? No? Then it can be true.