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Launch HN: Kitemaker (YC W21) – Fast alternative to Jira, built for remote teams

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Re: Launch HN: Kitemaker (YC W21) – Fast alternative to Jira, built for remote teams

#81

Post by SahAssar »

jerrygoyal wrote: post #68
rsweeney21 wrote: post #25

Congrats on the launch! Some feedback from a potential customer: The first thing I read on your homepage is: "A faster and more engaging way to empower your team." This means absolutely nothing to me - I have no idea what your product does. Something like "Faster issue tracking for remote teams." would be better. Hope this helps!

I've seen 2 different opinions from people when it comes to the copy. 1st is to tell what value you provide to your customers (Mario analogy https://twitter.com/GorvGoyl/status/1334116488349827072 ). or 2nd is to tell what exactly your product does (your audience will figure out value on their own).

"A faster and more engaging way to empower your team" does not tell you the equivalent of "shoot awesome fireballs", it contains a lot less info.

Re: Launch HN: Kitemaker (YC W21) – Fast alternative to Jira, built for remote teams

#82

Post by vosper »

jerrygoyal wrote: post #68
rsweeney21 wrote: post #25

Congrats on the launch! Some feedback from a potential customer: The first thing I read on your homepage is: "A faster and more engaging way to empower your team." This means absolutely nothing to me - I have no idea what your product does. Something like "Faster issue tracking for remote teams." would be better. Hope this helps!

I've seen 2 different opinions from people when it comes to the copy. 1st is to tell what value you provide to your customers (Mario analogy https://twitter.com/GorvGoyl/status/1334116488349827072 ). or 2nd is to tell what exactly your product does (your audience will figure out value on their own).

A bit of A/B testing could help figure this out?

Re: Launch HN: Kitemaker (YC W21) – Fast alternative to Jira, built for remote teams

#84

Post by smt88 »

brightball wrote: post #63
bachmeier wrote: post #16

You're selling yourself as a fast alternative to Jira. There's already an established company doing that ( https://clubhouse.io/ ). They also offer a free plan for teams of up to 10 users. You're obviously in business to make money, so good that you're focused on selling your product, but why would someone pay for Kitemaker rather than use Clubhouse for free? Edit: Yes, Kitemaker has a free plan, but it looks quite l…

There are plenty of companies doing that though. ClickUp is the best one I’ve tried to this point, but I’m interested to explore Kitemaker.

ClickUp is astonishingly good. Our whole team (devs, sales, CEO, everyone) absolutely loves it.

I have had two truly delightful, joyous SaaS experiences in the last few years: ClickUp and Retool.

Re: Launch HN: Kitemaker (YC W21) – Fast alternative to Jira, built for remote teams

#86

Post by smt88 »

asah wrote: post #54

sorry if obvious: if you're going to compare with Jira, then my first question is "but does it scale?" Everybody hates Jira, but it scales to 100,000+ issues across dozens of teams. Even tiny teams (heh, any team that's live and/or has a PM) quickly generate 1000s of issues and JQL is *godlike* in sifting through this stuff. Engineers tell me about Trello and I say, "great place to start" knowing they'll come to the…

Jira seems not to scale to 1 user in 1 department (which is actually a regression from the way it was a few years ago), so I don't think this is the right question to ask.

Re: Launch HN: Kitemaker (YC W21) – Fast alternative to Jira, built for remote teams

#87

Post by marcinzm »

jerrygoyal wrote: post #68
rsweeney21 wrote: post #25

Congrats on the launch! Some feedback from a potential customer: The first thing I read on your homepage is: "A faster and more engaging way to empower your team." This means absolutely nothing to me - I have no idea what your product does. Something like "Faster issue tracking for remote teams." would be better. Hope this helps!

I've seen 2 different opinions from people when it comes to the copy. 1st is to tell what value you provide to your customers (Mario analogy https://twitter.com/GorvGoyl/status/1334116488349827072 ). or 2nd is to tell what exactly your product does (your audience will figure out value on their own).

>1st is to tell what value you provide to your customers (Mario analogy https://twitter.com/GorvGoyl/status/1334116488349827072)

Their example is a product that is so universally well known that everyone will know what it does. So they do in fact explain what the product does in a single word right at the top: "Colgate". They don't need more. You do.

Re: Launch HN: Kitemaker (YC W21) – Fast alternative to Jira, built for remote teams

#88

Post by jerrygoyal »

marcinzm wrote: post #87
jerrygoyal wrote: post #68

Earlier quoted context omitted.

I've seen 2 different opinions from people when it comes to the copy. 1st is to tell what value you provide to your customers (Mario analogy https://twitter.com/GorvGoyl/status/1334116488349827072 ). or 2nd is to tell what exactly your product does (your audience will figure out value on their own).

>1st is to tell what value you provide to your customers (Mario analogy https://twitter.com/GorvGoyl/status/1334116488349827072 ) Their example is a product that is so universally well known that everyone will know what it does. So they do in fact explain what the product does in a single word right at the top: "Colgate". They don't need more. You do.

this makes sense for household brands (slack, gmail etc) but what about the other businesses. So, I quickly checked landing pages (on phone) of some successful Saas products like asana, figma, basecamp, trello, notion and they all seem to provide value first (above the fold) and immediately after it they provide a screenshot of what their tool looks like. Good learning.
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