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Samsung Ads – Demand-Side Platform

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Re: Samsung Ads – Demand-Side Platform

#81

Someone in a previous thread mentioned Sceptre TVs. They are dumb. Incredibly low priced but quality models available (55" 4k HDR HDMI 2.0 for $300) [1]. They have 30yrs experience. Seems a good company. Have high-end models too. [1] https://www.sceptre.com/TV/4K-UHD-TV/U550CV-UMRD-55-4K-UHD-T... Anybody here have one?

> quality models They advertise the display as HDR but the specs say its brightness is a quite poor 280cd/m^2. A proper HDR TV should have quite a bit higher brightness. I consider HDR to be a far greater improvement in visuals compared to 4k, and something which made my jaw drop the first time I saw it at home watching The Reverend on my Samsung top-end model.

You cant even get qualified as HDR below 400, and 400 is already ... a bit meaningless. Hollywood and TV authors content for 1000, and theres a mighty disconnect between these first few generations and what the content requires.

To make this worse, my several year old U2414Hs can reach 280 at 100%. Those are inexpensive, standard, 1080p IPS office monitors, that have rather good color consistency for being low $2xx each... and also like 5 years old.

Re: Samsung Ads – Demand-Side Platform

#82

I’d rather have no telly at all than buying some crap Samsung tv for €2.000 only to see their programmatic advertising. Whoever at Samsung decided this must be drunk! But hey, I guess there still are enough people around who don’t care.

I bought a TCL Roku TV and thankfully the only ads are on the home screen where you select the input or app.[a] I can’t imagine watching video from an input and the TV deciding I want an ad on top of my movie. [a] I don’t delude myself into thinking this won’t change, but so far, I can just tune out (no pun intended) the ad on the side. Not to mention that the ads are of shows and movies, not products (which would be…

There are specs for in-stream video advertising [0], as in, the provider injects a 'commercial break' into whatever you're streaming. These cannot be ad-blocked.

[0] https://www.spotx.tv/resources/blog/spotxer/server-side-ad-i...

Re: Samsung Ads – Demand-Side Platform

#83

If you own an Internet-connected TV, you've been seeing these for 2 years or more. I submitted it 11 months ago ( https://news.ycombinator.com/item?id=21427405 ) and it wasn't new then. The ACR-based retargeting audiences ( https://www.samsung.com/us/business/samsungads/resources/tv-... ) are probably the most offensive. For example: "Reach viewers who saw your competitor’s ads as quickly as 60 seconds after linear a…

ACR sourced data sells like hot cakes in the alternative data world. You can literally know what an individual (“anonymized”) person watches and when.

Re: Samsung Ads – Demand-Side Platform

#84
post #10
post #4

I wonder if there is a market for dumb TVs. They basically don't exist today. Closest thing I could get was a Dell conference room monitor, which is $1200 for a 55 inch, and $4500 for a 75 inch. A far cry from the $700 I spent on my current 75 inch TV, but I'm strongly considering it.

A smart TV can be a dumb TV if you never connect it to the internet and just plug in whatever you want to it via HDMI. I have a 'smart' TV myself and the only buttons I use on the remote are power and input select. It's never seen the internet since I've had it. I'm sure it's only a matter of time before these TVs require 'activation' and frequent 'reactivation' before you can use them though. Alternatively they may…

> Alternatively they may perhaps start connecting to cellular networks, which would be a lot harder to evade.

Just wait until 5G is ubiquitous and new TVs come with embedded cellular modems in them. They they won't need to piggy-back on your standard internet connection anymore.

Feel free to vomit.

Re: Samsung Ads – Demand-Side Platform

#85
post #73
post #13

This should just straight out be forbidden and regulation is the only way out of it. Voting with money is not going to stop this as all major players with high-end devices are pushing this. On top of it, this information is usually a nice surprise after you already bought and setup the device. To even further push the boundaries, they are adding (more) advertising to devices that have been purchased years ago!

I think Apple needs to make a TV set. Only then will the marketing message for TV privacy gets pushed through. But from another angle, I think majority of population would not mind targeted advertising if that means their TV are much cheaper. If we think about it, it is kind of ridiculously cheap you can get a 4K 40" LCD TV delivered to you for under $300.

I just don't believe that TVs really get cheaper because of this. My 65'' $2000 model is also affected by this with advertising getting more annoying with post-buy updates. Like unsolicited automatically playing movie teasers when I turn the TV on.

Re: Samsung Ads – Demand-Side Platform

#86
post #25

Honest question: why is it appropriate for Apple to take 30% off the top of everything, but Samsung doesn't get 30% of Disney+ subs?

Appropriate? That's the wrong question. Everything in the market is negotiable. The question to ask is why Apple has more leverage. (I think you will see the answer is "many, many reasons.")

Re: Samsung Ads – Demand-Side Platform

#87
post #49
post #13

This should just straight out be forbidden and regulation is the only way out of it. Voting with money is not going to stop this as all major players with high-end devices are pushing this. On top of it, this information is usually a nice surprise after you already bought and setup the device. To even further push the boundaries, they are adding (more) advertising to devices that have been purchased years ago!

> This should just straight out be forbidden and regulation is the only way out of it. Ok, but also on the internet, radio and in newspapers.

I thought about this before writing that paragraph. The issue is much more similar to having advertisment on the home screen of your smartphone than using a service.

It would be more similar to your ISP injecting advertisement in your traffic and displaying it on top of the websites you visit rather than advertisement in the website.

The issue is deeper than advertisement itself. It's that it is unsolicited pushed into devices that are meant to consume other content.

Re: Samsung Ads – Demand-Side Platform

#88

Someone in a previous thread mentioned Sceptre TVs. They are dumb. Incredibly low priced but quality models available (55" 4k HDR HDMI 2.0 for $300) [1]. They have 30yrs experience. Seems a good company. Have high-end models too. [1] https://www.sceptre.com/TV/4K-UHD-TV/U550CV-UMRD-55-4K-UHD-T... Anybody here have one?

The panels, I understand, are inferior to name-brand TVs. Poorer viewing angle, poorer color reproduction, and I thought I heard they have some funky pixel arrangement (not pentile, but similar) which means that 3840x2160 isn't really 3840x2160.

Re: Samsung Ads – Demand-Side Platform

#89
post #25

Honest question: why is it appropriate for Apple to take 30% off the top of everything, but Samsung doesn't get 30% of Disney+ subs?

They most likely do if you sign up and pay via Samsung (instead of paying in the Disney website and logging in via Samsung).

However, that's probably not an issue for most people. The concerns people have is around obtrusive advertising in their home screen.

Re: Samsung Ads – Demand-Side Platform

#90
post #53

I keep seeing people who argue that TVs would be notably "more expensive" if they didn't come with ads. Let's say that the average Samsung TV costs $1,000, ad revenue per person is around $30 a year, and the average lifespan of a TV is 10 years. I own a Samsung TV since 2016. I think they may have pushed 5 firmware updates since then. There is no way I can be convinced that Samsung needs to increase the price of TVs…

> why can't I just pay more and opt out Because they one day realised they can make you pay more and show you ads to get both of the moneys Honestly this is why I fully back adblockers of all kinds. Companies associated with ad tech would do much worse if they thought they could get away with it

"I have 3 work and no money, why can't I have no work and 3 money??"
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