Earlier quoted context omitted.
It's goofy if you look at it in the context of how Nokia's going to get their act together on smartphones. If you look at it from the perspective of 'hey, we designed this new font which we think is cool' then I wouldn't call it goofy.
It's goofy as long as Nokia is truly a company facing a precipice. The first thing Steve Jobs did when he got back to Apple was utterly gut the company of every single project that wasn't advancing the company's future. That's how you come back from the brink. Or you design fonts. It just feels like moving around deck chairs to me. They don't have the luxury of dicking around on fonts. When your house is on fire, you…
What if the only way to douse the fire is to convince the firefighters that your house is worth saving?