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13% of my website visitors block Google Analytics

markosaric.com

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Re: 13% of my website visitors block Google Analytics

#82
post #20

Slightly off topic: Plausible claim that their cookieless tracking is GDPR compliant but this seems a bit shaky to me. Unless they are doing something that isn't specified in their docs their fingerprinting seems reversible which would make their user identifiers PII like any session ID you'd store in a cookie. AIUI the GDPR doesn't particularly care about cookies, it cares about you tracking people without their con…

GDPR doesn't care about tracking, it's about data processing. How cookies are handled in a compliant manner is handled under something like PECR (in the UK at least). https://ico.org.uk/for-organisations/guide-to-pecr/guidance-... If data is being processed without containing PII, then GDPR becomes a non-issue. /edit My bad, because this tool uses cookies it does in fact require consent if it's to be used in a proper…

It contains IP addresses, which are personally identifiable under the GDPR.

Re: 13% of my website visitors block Google Analytics

#84
post #42
post #39

Earlier quoted context omitted.

Why is analytics synonymous with Google analytics?

Duopoly (Duo-monopoly) with Facebook Analytics.

More like duopoly with Adobe Analytics, at least among companies that invest in their analytics instead of just implementing GA or FB Analytics because they're free and never really use them.

Adobe Analytics is enterprise grade though, and is usually only used by companies large enough to have their own analytics department or contract out to analytics consultants.

Re: 13% of my website visitors block Google Analytics

#85
post #22

Only 13%? According to some independent sources, up to 30% (and in some countries 40%) of Europeans use adblockers. If you're interested, I can try to find out the sources. This is why I use my own tracking system.

Is that 30-40% on all platforms or just desktop though?

I don't have an ad blocker on my phone, yet use ublock origin on my Macbook + Chrome. I suspect this is pretty common, as it's harder to set up ad blocking for your mobile browser than desktop.

Re: 13% of my website visitors block Google Analytics

#86
I know this was just written as content marketing, but a more accurate insight wouldn't involve the conversion to uniques at all. On one side you'd have count of unique IPs from the access logs at your web server. And on the other side you'd have count of unique IPs seen by the tracking tools you use.

And even then you wouldn't be able to map this quotient to human behavior. But you would have an upper bound on how inaccurate your analytics tools are.

Re: 13% of my website visitors block Google Analytics

#87
post #77
post #7

Earlier quoted context omitted.

Mine either. They also don't have to worry about Facebook analyzing click behavior via the SDK.

Are you not tracking your sites performance at all or are you just not using Google Analytics of Facebook analytics for that? Are there any (open source) privacy friendly alternatives with similar basic features?

Piwik is probably the most “out of the box” open source GA alternative, there’s also Snowplow if you want it to be a full edge-through-to-data-warehouse solution.

Re: 13% of my website visitors block Google Analytics

#88
post #28
post #7

Earlier quoted context omitted.

Mine either. They also don't have to worry about Facebook analyzing click behavior via the SDK.

Sigh - the number of websites which were broken when browsing the internet from China because trackers from Facebook were not wrapped in exception handling and the endpoints were blocked. Literally couldn't give the companies business. /rage

Why should any company care about an authoritarian regime blocking facebook.com?

Re: 13% of my website visitors block Google Analytics

#89
post #64
post #31

Earlier quoted context omitted.

Sorry to say, but without analytics and campaign analytics, you probably don't know what your user want or need. I don't like the analytics auto hate behavior. Edit: I don't justify google and facebook wrongdoing in the past and present. But to hate on those who are (forced) using them and calling to remove them from the website is not helping without an alternative. It will surly take a toll on your digital presence…

I don't like the analytics auto hate behavior. It's not "auto hate", it's 25 years experience of making web stuff. I used to track users. I can read Apache logs by sight alone. I was an Urchin stats user before Google bought them. I had hit counters . I realised a long time ago that massive data gathering didn't really help me. I had a ton of data and no idea what to do with it. If you launch a site and find the enga…

"I can read Apache logs by sight alone"

And actual log file parsing is what I'm missing in his comparison.

Re: 13% of my website visitors block Google Analytics

#90

Could we establish a convention of adding "(ga'd)", "(pixel'd)" and/or "(GDPR'd)" here on HN, similar to what we do with rehashed stories by putting the year into braces after the title?. While we're at it, maybe we should also use "(paywalled)" because that's a frequent complaint?

You could do an alternative HN frontend that puts badges behind the title.
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